The days are gone when a business could skip digital marketing in its marketing plan. Digital Marketing is the counter piece of contemporary business consisting of different marketing forms such as content marketing, email marketing, social media marketing, video marketing, SEO, PPC, mobile marketing, and many more. Moreover, a start-up business might not have the budget and resources to utilize all available marketing forms. It is essential to approach digital marketing to plan out the specific process to engage customers. The most effective way to study this field is to get a digital marketing course. Besides, if you are new to this field and plan to start your own business, reach out to the renowned digital marketing agency to attract potential customers to your business.
Digital Marketing refers to advertising and information shared through various digital media channels such as websites, social media, email, websites, search engines, mobile apps, and more. In simple words, when any business or marketing firm used electronic devices and the internet to share a piece of information with their potential audience is known as digital marketing. Digital marketing is also known as online marketing, engaging the audience, enhancing brand recognition, bringing more traffic, etc. The whole purpose of digital marketing includes social media, email marketing, and online-based advertisements, including texts and marketing channels.
Digital marketing can also be referred to as the online campaigns appearing on the tablet, smartphones, computer, or other electronic devices. There are various types of digital marketing, such as search engine optimization, content marketing, social media marketing, pay-per-click marketing, affiliate marketing, native advertising, email marketing, marketing automation, and many more. It is effective in reaching a broad geographical area without investing too much. The best part about digital marketing is that you can measure your performance based on quality results by looking at the figures through analytical tools.
Search Engine Optimization is one of the first marketing channels to be available online. Besides, it is one of the most concrete forms of digital marketing. SEO stands for the quality of traffic, organic results, and quantity of traffic. In simple words, SEO is an effective process to enhance your website's visibility for relevant search engines. There are multiple search engines, and each of them has a crawler that collects the data about the content available on the internet. The crawlers build an index which is followed through an algorithm. Once you start your SEO factor, it would be the best time to start all the techniques to build an SEO-friendly website. The algorithm changes consistently, and it is essential to respond to the alterations.
PPC, known as Pay Per Click, is a promotional tactic available everywhere on the digital platform! It has the ability to stream campaigns and optimize the results. It is also referred to as search advertising that helps you position yourself on the top of the searches. It works when advertisers pay each time when online user or customer clicks each time on the ads. One of the advantages of this digital channel is that you only have to pay when users click on the ad. An effective search advertising should be expansive to expand campaigns, relevant for increased traffic, and exhaustive to make it unique and common at the same time. For more information concerning the digital marketing training program, you check out specific pages available on the internet.
Social Media is one of the best digital platforms to set-up a business or enhance a brand's recognition. From Facebook to Instagram, communication is the key to being visible to your potential customers' eyes. It is said to be one of the powerful ways to interact with the customers, and if your business is not available on such a platform, you are missing out on so many things! A great social media presence will help you take your business to success. If you are new in this field, which still strives to learn, you can apply to a digital marketing institute to enhance your knowledge.
A website is generally the first thing a customer notices about a brand. With this consideration, do not forget to design your website uniquely. The website design consists of multiple things such as layout, demographics, content, graphics, conversion rates, SEO, and many more. The foremost things to consider while designing a website are colors, logo, font, types of images used, and overall layout. It is essential to develop an effective website to increase traffic and engagement with the customers.
Email marketing is a practical approach that has been around since forever. It is the direct process of connecting with your target leads, educating them, and converting them into your customers. Effective email marketing is when you turn your one-time buyers into loyal customers. It is said to be the number communication channel in digital marketing. In simple words, you can say old is gold! As per the survey, 70% of the customers always check their email.
Content Marketing is an integrated part of any business to build an online presence in the customers' eyes. Content marketing is the process of sharing information and promoting your business online. The shared information can be in different formats such as visual, audio, or written forms. The best way to enhance your business and attract your potential consumer is by creating engaging, creative, persuasive, concise, goal-oriented, and informative content. If you are new in this profession, you can register yourself in a digital marketing course for in-depth information.
Digital marketing is more than printed pamphlets and television ads. It is an endless field that deals with multiple skills and roles because of its serious market demand. It has boomed since the late 90s and continues to be the most demanding sector in the industry. Today's brands have put their focus on digital marketing, and we are living in a time where the internet is used for everything, whether it is planning a vacation or paying house bills online. The ever-growing reputation of the internet has made digital marketing one of the best careers in the industry. It is one of the effective tactics to connect and influence the targeted customers. However, before becoming an expert in this field, you must certify by a digital marketing institute. It is required to start your career in the field of digital marketing.
A digital marketing professional is involved in multiple areas throughout their career in digital marketing such as editing, copywriting, blogging, marketing automation, web designing and development, data analytics, social media marketing, marketing strategy, content management, data analytics, brand management, email marketing, mobile marketing, search engine optimization, ecommerce, search engine marketing, and many more.
Digital marketing is one of the vast fields with plenty of options for everyone from all education sectors. If you are keen on learning something different every day, a digital marketing course is an appropriate option for you. It has taken the place of a traditional form of marketing and has established its position in the market. The winning field of digital business has increased its demands and has drawn potential customers and professionals into this field. Here are some of the top reasons why digital marketing is a good career opportunity:
Explore the openings and vacancies in the digital marketing field across the various job portals. If you graduate in a different area, you can still have a career opportunity in this field after getting a digital marketing training program done from a specialized institute or center. It is imperative to create a good portfolio of your previous work experiences to start your dream career in Internet Marketing. The essential thing to highlight in your resume is your educational qualifications, achievements, skills, etc. A successful professional in the digital marketing field is a person who is goal-oriented, self-motivated, organized, optimistic, and knows about the ongoing trends in the industry. Once you gain the knowledge, motivation, resources, and skills, build your online presence on LinkedIn to Facebook and work for the most quintessential networking or marketing channels.
There is no fixed position set to join the path of becoming a digital marketer. The professionals want to hire someone passionate, has the required skills, and completed the digital marketing courses from the recognized educational body. By entering this field, you will learn about the skills and knowledge, but you will also understand the factors and principles required in digital marketing jobs.
There is no compulsion of degree required to get a job in digital marketing. The struggle of the traditional way of job searching is eliminating day by day. Digital marketing offers multiple job opportunities to job seekers with a good hike in salaries. All you have to do is to complete a successful course from a well-rounded and reputed digital marketing institute to enhance your skills by gaining more credentials to drive your future in the field.
A Digital Marketing career is a perfect choice for students who want to work flexibly from their homes' comfort. It has become one of the most demanding, and students who wish to pursue their digital marketing careers can opt for degree courses provided for both undergraduate and postgraduate programs. Students from different educational backgrounds can apply for a recognized digital marketing course from a reputed body to build their careers in this field. There is no boundary for any student to choose this field; instead, it will offer you a vast number of opportunities compared to other sectors.
The days are gone when housewives were only limited to kitchen work. Digital marketing is an excellent opportunity for all housewives out there. It is one of the most significant opportunities for all women who want to work after marriage. After doing a short digital marketing training online, women can enhance their knowledge and apply for prominent jobs such as graphic designer, content writer, and many more. The best part is that women would not have to worry about taking care of the house and children because of the flexible working hours.
Many professionals change their field area after gaining interest in other fields. It is a 360-degree industry where professionals from any field can join. For professionals, there are numerous opportunities, and some of the most prominent ones are digital marketing managers, content marketers, content marketers, affiliate marketing leaders, pay-per-click experts, SEO managers, and many more.
For the entrepreneurs, digital marketing field is one of the most prominent fields. If you are highly motivated and experienced who want to establish your digital marketing agency, then you must go for it. Entrepreneurs can start their business by enhancing their skills in digital marketing to create brand awareness. It is important for both, the businesses who has been established and the businesses who are new in the industry. As an entrepreneur, you must embrace digital marketing cores and values to stand out tall in the crowd.
The job opportunities are high for job seekers in digital marketing. A fresher in English literature can easily apply for content writing, designing, etc. It has become a massive relief for the people who are struggling for the job these days. Digital marketing is one of the greatest opportunities for job seekers to gain experience and earn their capability. Besides, you can also enhance your CV with your ongoing expertise in the field. The multiple options you can choose from are working in a digital marketing agency, freelancing, working from home, part-time job, brand leveraging digital marketing, and many more.
Internet marketing is one of the best ways to reach out the potential customers. Customers use the internet to find all kinds of information, and they stay constant throughout their research. If you are still struggling in enhancing your services on a digital platform, you can get yourself registered for a digital marketing course to achieve long-term goals of your business.
As digital marketing is increasing, the role and recruitment of digital marketing are also increasing. If you graduate from a reputed digital marketing institute, there is so much demand for your skills. Some of the most demanding digital marketing jobs are Content Marketing, which includes generating the content, doing keyword research, etc. The second most demanding job is SEO, specially designed to enhance proficiency, build sitemaps, build site backlinks, UX design, etc.
An entry-level content writer can earn the starting package of 288992 INR per annum, including tips, bonus, and part-time pay. As you gain more experience, your salary will increase as per your performance and capability. The compensation and hike will depend on the factors like the organization you are working in, type of work, the city you are working in, etc.
Are you a fresher who is looking for jobs in digital marketing? You must be curious to know our monthly income. Digital Marketing is one of the demanding careers with multiple job options. If you are a fresher in content writing, you can earn up to 12000 to 20000 INR per month. Being a digital marketing manager, you can earn up to 22000 to 45000 INR per month.
Digital Marketing is one of the demanding choices one can make. However, the respective job's salary will depend on the type and size of the organization you are working in and the educational qualification and relevant skills in the field. The essential things in digital marketing are skill, knowledge, and previous work experience.
The scope of digital marketing is only increasing in 2021. As per the surveys, industries are booming across the world with increasing jobs and recruitments. The trend of digital marketing is evolving every year, and more and more companies are entering the field with new technologies and emergence. If you have a certain digital marketing course experience and want to cater to your career in this field, it is right to take the first step.
Let's have a look at the major scopes of digital marketing:
Have you completed your digital marketing course? If yes, you are eligible for applying to digital marketing jobs in various departments and fields. It is one of the luxurious and highlighting industries in today's world. Even if you are an entry-level, moderate-level, or senior-level, you will never run out of job options in this industry.
Digital Marketers perform several functions in an organization. Before moving further to jobs for fresher in digital marketing, let's have a look at the highest paid jobs in this field:
Are you looking for digital marketing jobs for fresher? There are many job portals and applications available online where you can search for Glassdoor, Indeed, LinkedIn, Naukri.com, Monster India, Freshersworld.com, TimesJobs.com, Placement India, and many more. Let's have a look at the fresher job options in digital marketing:
There is no hidden fact that the world is running on the path of digital marketing. It has become one of the mainstream professions where students who are currently studying can also apply for jobs. The common jobs students can apply for are:
There is an enormous number of freelance opportunities for an individual who is specialized in digital marketing. The popular freelancing positions in this field are freelance content writer, freelance content developer, freelance content creator, freelance graphic designer, and many more.
Internet Marketing has overall evolved and is still evolving every year with new concepts. Internet Marketing is also known as e-Marketing. The rise of internet marketing jobs has created a massive change in the world of employment. Getting a job in internet marketing completely depends on your educational qualifications, skills, and capabilities. If you are looking for digital marketing training programs and certification, you can search the portals for more information.
Digital Marketing Course at ETI Rohini is devised and imparted by Digital Marketing experts having more than 10 years of practical experience in the field. The combination of 20% theoretical knowledge and 80% Practical Digital Marketing training makes us the best digital marketing institute.
We have listed below some other reasons why you should take Internet marketing Training from ETI Rohini, Delhi.
Advance digital marketing course with 60 Modules
In-depth course coverage in 200+ hours
Flexible course timings with flexible batches
Affordable digital marketing course than other training institutes
Free Books and Notes
Live Classroom Videos
Laptops for practical sessions
Easy Fee Instalments
100% Job Placement
1-year course validity
1-year free web hosting
15 International Certifications
Doubt sessions & Missed classes
Lifetime Query Assistance
Interview tips and training
Resume creation support
Real-time projects and case studies
We are proud to have a secure and good association with more than 600 medium-scale companies and MNCs. There are numerous organizations who are hiring for the Digital Marketing Executive. Our placement cell is competent to provide our students with the placement assistance whenever needed. In this way, we are all-time ready to help you in getting a job after completing your Digital Marketing Course.
Enrolling for the digital marketing course at ETI is simple and hassle-free. If you’ve interest in internet marketing then you can be a part of the demo class conducted at our ETI centres either Rohini every Sunday at 12pm. You’ll be given a practical demo of the course and you are allowed to have face-to-face interaction with the trainer for any doubts. Once you’re satisfied, you can enrol for the course.
There are endless earning opportunities for a digital marketer. We, at ETI, provide you with the unmatched digital marketing course, which make you competent to earn a good amount. After completing the course from ETI, you can expect to earn from minimum 15,000 per month to 50,000 per month according to your profile and expertise. Your ability will decide your payout so make the most of your time in the digital marketing institute for a bright future.
Yes, we do. The internship is optional for you after completion of the digital marketing course. We are associated with different internet marketing organizations and SAAS providers so you’ve a great chance to work as an intern in these companies. Depending on your capability, they’ll offer you stipend. You’ll be provided with the live projects of the customers and are expected to offer the best results during internship. On completion of internship, you’ll get the internship certificate, which further increase your chances for placement in well-established organizations.
Yes, you’ll get the digital marketing course material, course completion certificate, and software for practice. Once you join ETI, you’ll be given the course material and applications for ease of learning. We make sure that each of our students understands each of the modules deeply so the practical session becomes easier for them. When you complete this 3 to 4 month course, we’ll give a certificate as a proof of your proficiency in digital marketing field.
ETI Digital Marketing Institute provides its students with the best-in-class digital marketing course so they can unfold various job opportunities for themselves. After completing this course from ETI, you can start your career as SEO Executive (Search Engine Optimization), PPC executive, content writer, SEM Executive, etc. As “We care for our student’s future”, we make every possible effort to train them for a high-profile job and secure future.
Mr. Udit Khanna, a 10+ year experienced Digital Marketing Expert and founder of ETI Digital Marketing Training Institute will be imparting you the internet marketing course. He knows in and out of digital marketing training and happily shares his knowledge to mass audience through his YouTube Channel- Digital Udit. You won’t have to worry about the quality of the internet marketing training when you have Mr.Udit Khanna by your side.
To stay updated in the field of digital marketing, you can go through several websites that share latest updates related to internet advertising and marketing. To name some of them, you can follow Ahrefs, Searchengineland, Moz, etc. Apart from this, we, at ETI, provides newsletters to our students within our digital marketing course.
Absolutely, you can! However, it depends on your grasping ability. Digital Marketing course is a comprehensive course, which requires your effort and time. This is why we ask you to pay attention during the sessions and practice as much as you can. We offer you ample opportunities to practice all modules of the course after or before the digital marketing classes.
When you enroll at ETI for your Internet Marketing Course then we'll be providing you with training on how to create a blog or a website. This module is one of the most important step in our Digital Marketing Course. We make you learn the designing of both Static (HTML) and Dynamic (Wordpress) websites. We impart training about Product based, Services based and Blog Based websites in detail, which will help to fetch a good job in the industry. We assist you in personalizing your site and instruct you how to take care of a blog and articles. So, you don’t have to worry about the website or blog as we’ll help you create one for the completion of your digital marketing course.
We don’t believe in providing you just theoretical knowledge as we understand it well that, work is done practically in companies. At ETI, we make sure you have understood each concept clearly through giving you practical projects.
Marketing is a vast field and digital marketing is its part. For doing digital marketing, we need digital devices and the internet. Basically, it is a process to enhance awareness, increase sales, and improve branding by advertising the products and services online. Digital Marketing is also famous as internet advertising. Unlike offline marketing which is done using newspapers, hoardings, pamphlets, etc, digital marketing is done through search engines like Google, Bing, Yahoo, etc and social media channels like Facebook, Twitter, Pinterest, etc. When I was studying the digital marketing course at ETI, I realized that it has a wide scope in the near future, which can assist companies to achieve their goals.
I have been a part of the well-recognized digital marketing institute- Expert Training Institute wherein I’ve studied about two types of terms in the digital marketing course namely outbound marketing and inbound marketing.
Inbound Marketing is a procedure to attract traffic through content created by the organization, Social Media Marketing (6 Sessions), and SEO. The relevant content for which the potential customers are looking for is made available to them. So, they explore more on the customer’s website in search of the required information, product or service.
On the other hand, outbound marketing includes the promotion of a product or service through continuous advertising and PR Campaigns. It is also known as interruption marketing because companies try to interrupt the users with content they don’t require. It is basically a bothersome way of traditional marketing. Despite being annoying, it is a great way to collect lead data for any company.
There can be several reasons to choose digital marketing over traditional marketing. During my digital marketing course at Expert Training Institute, I got to know that internet marketing has a greater scope than offline advertising as it helps the companies to reach a mass audience and attract them towards their product or service.
As offline marketing is done via newspaper, pamphlet distribution, hoarding, the message or information reaches to a limited audience that results in a lower volume of sales. Whereas with increasing usage of digital devices along with the internet, it easier to connect with a large population. Search Engines such as Bing, Google, Yahoo, etc and various social media networking sites like Facebook, Instagram, Twitter, etc are the backbone of digital marketing.
The digital marketing course provided me with a complete overview of website designing, which includes static and responsive websites. A website is an amalgamation of web pages that are created using different coding languages, including PHP, HTML, JSP, etc.
Of all these coding languages, HTML is utilized for creating static websites. Static websites are the ones that don’t change their design or display different information on clicking any option on the web page. For example; the “Contact Us” page on a static website won’t display the content like contact details or addresses of the company rather it will remain the same no matter how many times to click it.
On the other hand, a responsive or dynamic website is one that modifies the data based on the user, IP, and location. For example: if you click the “About Us” page on a dynamic website, you’ll see information about the background or profile of the company. Similarly, on clicking different pages on the website, you will get different data.
There are many platforms that can be utilized for boosting your website traffic. The digital marketing course explained two types of traffic that include simple users and potential users. Personally, I don’t prefer simple users as they’re simply the visitors without any result. A potential user can help increase your sales and profits. I would suggest using social media networking sites such as LinkedIn, Facebook, Instagram, etc to attract visitors. Additionally, doing SEO on keywords brings relevant traffic to your website to increase sales.
There are many digital marketing tools in the market, which can be used for improving website traffic. But we make use of the best one. During the Digital Marketing course, I was provided with some tools that include Alexa, Animoto, Wordai, Ahrefs, Majestic SEO, Buzzsumo, SEMRush, Advance Grammarly, etc. I have completed more than 3 projects in my internet marketing training at ETI using these tools. This is why I am proficient in using them and I’m confident about the best results with these tools.
You’ve to answer this question with your intellectual. However, it’s suggested to talk about your ambition and how this organization plays its role to fulfill your dreams. Digital Marketing Course unfolds countless advantages, which can help you get a great CTC even as a fresher. Talk about how your skills and efficiency can give the best promotion results to the company, which would help you both grow together.
Direct Marketing is a kind of marketing, which is done to connect directly to prospective customers. There is a higher chance to convert such customers into actual sales. Branding is carried out with the help of social media channels so that the audience can identify your brand only by looking at your logo. In simple words, you attempt to gain brand recognition.
Remarketing is a procedure to target the same customer multiple times who visited your website. This kind of marketing helps in maximizing branding and sales conversion.
Every marketing strategy always has some limitations. In the case of digital marketing, we cannot touch products and know about their quality. Reviews are the only way to get to know something about the product’s practicality but still, they don’t tell about the product’s authenticity. It happens many times that the product showcased on the website is different from the product actually delivered. This leads to customer disappointment and affects the relationship between client and company.
In initial stages, no one can ensure you guarantee for profit through digital marketing. But, I assure you post one week, I’ll offer the best results for your company. Why I’m saying after one week because, in the first week, I’ll analyze your prospective audience and ways to generate potential traffic. Additionally, I’ll be conducting a competitor’s analysis for better results.
There is no best way to stay updated in the field of digital marketing than subscribing to Digital Marketing news, blogs, and trending topics on Moz, Search Engine Journal, and other internet marketing portals.
Yes, I have done more than 3 digital marketing projects. I did them on Hospital, Furniture, and Real Estate. I completed these projects using SEO, SEM, and PPC.
It depends on the salary package and work. If you offer me an appropriate CTC, which fulfils my needs then I’m happy to work on the night shift.
In the very first Module of digital marketing course, we'll provide you basic expression info, differences of traditional marketing vs digital marketing, the notion of a search engine functions, etc..
Definition of Digital Marketing
Scope Of Digital Marketing
Trends Of Digital Marketing
Significance Of Online Marketing
How It Is Different From Traditional Channels Of Marketing
In this Module of digital marketing course we instruct you how you can produce your own site. We'll help you learn basic construction. You'll find an notion of dynamic and static website pages. Every Student has a different standpoint in accordance with their attention and requirements, you are going to find out how to make an ecommerce site, Fitness website, corporate site etc.
Dynamic vs Static Website
What Are Responsive Websites?
Components Of A Website
Difference Between Website And Blog
Difference Between Website And Web Portal
Points To Consider While Designing A Website
In this Module of digital marketing course, we’ll let you know how to register a domain and host it. This comprehensive module will prepare you to design a website. As a website designer, you must know how to get a domain, set it up for further use, and manage via C-Panel. When we compare our module of Domain Registration & Hosting with other Digital marketing institutes, you’ll discover that ETI a best digital marketing training institute in Rohini Module comprehensively explains each aspect.
What Is Domain Name
How To Choose Domain Name
What Is Web Hosting
How To Choose Hosting
What Is Shared Hosting
What Is VPS (Virtual Private Server)
What Is Dedicated Hosting
How To Host A Domain
What Is FTP
What Is SSL
How To Create Business e-mail ids
In this module of digital marketing course, we’ll let you understand how to design websites using WordPress. Basically, this is a content management system, which includes attractive web themes and a sorted dashboard for easy usage. You’ll learn about the installation and functioning of this CMS so you can design engaging websites yourself.
What Is CMS
What Is Blog
Understanding Wordpress & Its Functioning
How To Install Wordpress
Theme Selection & Installation
Exploring Theme Options
Creation Of Pages & Menus
Content Building For Front Page
Blog & their Categories
Call To Actions
Service Box (Flip & Icon)
Gallery (Masonry, Grid, Animated & Stripes)
Adding Required Plugins
Introduction To Woo Commerce
Payment Gateway Integration
Creation Of Page Using Page Builder (Visual Composer)
Widget Creation (Side Bars, Footers)
In this Module of digital marketing institute we instruct you how to get top ranking in google with the help SEO. SEO stands for search engine optimization, It is a procedure to optimize your page in a high ranking in search engine such as Google, Yahoo, Bing, etc., for any specific keyword without paying anything. Search engine optimization is a job that is technical established. It works on over 200 Ranking Factor. Itself divides one is on page SEO along with one is seo.
Introduction & Understanding Of SEO And Search Engines
Understanding Basic SEO Terminology
Types Of SEO With Brief Explanation
White Hat SEO
Black Hat SEO
Grey Hat SEO
Initial Site Analysis
Keyword Research & Mapping (Placement)
Analytics & Webmaster Code Integration
Site Map (HTML & XML)
Internal & External Linking & Its Benefits
301 & 302 Redirections
Structured Data Mark Up (Schema)
Types Of Links
Social Book Marking
Guest Blog Posting
Business Listing & Classifieds
Google Webmaster Tool
In this Module of digital marketing institute, we introduce you on how to get top ranking using Google Adwords. SEM stands for Search engine marketing, Search engine promotion is a process to secure visibility in ad's standing through bidding and generating on advertisements by the usage of Google Ads. Google Ads is a stage used to make ads in networks such as Video, Screen, Search, Mobile, Shopping, and Universal program. In search engine marketing, Google ads operate on the bidding procedure and advertising quality.
What is PPC?
How PPC differs from SEO?
Understanding Advertising Goals
What is Google Adwords?
What is Search Marketing?
Types of Ads
Do's & Don't's of Ads
Keyword Match Types
DKI (Dynamic Keyword Insertion)
Count down Ads
What is Display Marketing?
CPM Vs CPC
Branding With Display Marketing
Type Of Ads
Creation Of Banner Ads
What is Shopping Network & Merchant Center
Creating Merchant Center Account
Google Merchant Center Linking With Adwords
Creation Of Shopping Campaign
What is App Marketing?
Mobile App Install
Mobile App Engagement
Promote Mobile App
What is Remarketing?
What Is Video Network?(YouTube Marketing)
True View In-Stream Ads
True View Video Discovery Ads
What Is CPV?
Paid Advertisement on Youtube
What is Remarketing?
What is Bid and Budget?
Google Adwords Hierarchy
Understanding Account Structure
Campaign Designing & Optimization
What Is Quality Score & Its Importance
Concept Of Landing Page
Ad Scheduling & Delivery
Google Adwords Facts
My Client Center
Countdown & Keyword Insertion
CTR And Its Importance
Ads Bid Strategies
Adwords Examination Books
What is Bing Ads, How does PPC works?
How to run Search Campaign?
Import from Google Adwords
What is a UET Tag?
Bing Ads Policies
Remarketing in Paid Search
Dynamic Keyword Insertion
Conversion Rate Optimization
A/B Testing - Split Testing
Role Of Analytics
Budget Allocation Over Digital Marketing
Role Of Testimonial & Other Supportive Material
Method To Increase CRO
In this module of digital marketing institute, We'll provide you a brief Information about Social Media Optimization. SMO is a procedure to raise your visibility through social networking sites like Facebook, Twitter, Google Plus, Stumbleupon, Pinterest, LinkedIn, etc. without paying anything to these social networking websites. We teach you how you can work on social networking tools such as FST, Buffer, Hootsuite, etc. for bulk posting and sharing and auto-scheduling. If we compare this module with other digital marketing institutes, you'll find out that We have detailed Social media optimization training within our module.
What is Social Media?
Social Media Uses
Social Media Platforms
Benefits of social media
How to target right audience?
Social media tools
How to add large number of friends in single click
How to grow your Instagram fast?
How to use Pinterest?
In this Module of digital marketing course, We'll provide Brief knowledge of SMM to you. SMM stands for Social Media Marketing, SMM is a procedure to advertise your Business, your website, facebook pages through Facebook business, and Twitter ads for gaining visibility and clients.
Social Media Introduction
What Is Viral Marketing?
Scope & Importance Of Social Media
Facebook & Instagram Marketing
Facebook Business Page Creation
Business Page Optimization
Adding Features into Page
Facebook Power Editor
Facebook Shopping Ads
Facebook Video Marketing
Lead Generation through Facebook
App promotion through Facebook
Reporting & Analysis
Creating A Business Page
Twitter Profile Optimization
What is Re-tweet and Mention?
Twitter Video Marketing
Lead Generation through Twitter
App promotion through Twitter
Reporting & Analysis
Creating Strong profiles on LinkedIn
Creating Company profiles
How to Post Jobs on LinkedIn
How to create Groups on LinkedIn
Sponsored Content Ads
Sponsored In-mail Ads
Reporting & Analysis
How to Upload Videos
On-Page Optimization of Videos
How to add End Screens & Annotation to Videos
How to add Cards to Videos
How to add Subtitles to Videos in different languages
SEO of Videos
In this Module of digital marketing course, We'll provide Brief knowledge of Google Analytics. Google Analytics is a tool that helps you to analyze your website traffic.
Web Analytics & its importance
Introduction to Google Analytics
Essential Google Analytics Reports
Setting up Advanced Filters & Reports
Setting up Goals & Funnels
Tracking Conversion & Performance
Monitoring Traffic Sources & Behavior
Analytics For E-commerce
Analytics For E-mails
Advance URL Tracking
In this Module of digital marketing course, We'll provide you a brief Information about Email Marketing. Email Marketing is a procedure to send mass emails in one click. You will learn how to use bulk email marketing softwares like Aweber, Mailchimp, etc.. Inside this, you will know how to send every mail-in inbox without paying anything.
Understanding & Benefits of Email Marketing
Permission Marketing & Spamming
Designing an Effective Email Campaign
Email Marketing Tools
How to Increase Open & Click through rates
Tracking Email Marketing Reports
Blog Email Automation
Subscription Email Automation
Creating Signup form for website
In this Module of the digital marketing course, we will give the advance knowledge of Affiliate Marketing. Affiliate Marketing is a process to start earning commission by selling some other's website products.
Affiliate Marketing with its benefits
3A's of Affiliate Marketing
Ways of Affiliate Marketing and Success
How to make Money
Affiliate Marketing Agencies
Affiliate for Hotel Industry
Affiliate for Travel Industry
Affiliate for eCommerce Industry
Affiliate Tracking Affiliate's Software
In this Module of the digital marketing institute, We'll provide you a brief Information about Google adsense. Google adsense is a platform use to get ads on your website or webpages. With the help of Google adsense, you can start earning from your website.
What is Adsense?
How to get approval for Adsense?
How to gets Ads on your Blog/Youtube
Block specific Sites or Category
In this module of digital marketing institute, we’ll explain how you can develop a profitable yet cost-effective online marketing strategy for any business. An all-inclusive Digital marketing strategy can enhance sales significantly for any organization. You’ll gain competency in Social Media Marketing, SEO, affiliate marketing, and more with which you can create an edge for the business.
Examples of Integrated Marketing Plans
Using the Best Digital Marketing Channels for Maximum Impact
Create an Integrated Online Marketing Plan
In this Module of digital marketing training, We are going to offer a brief knowledge of Ecommerce Marketing. Ecommerce is a shopping site. Ecommerce Marketing is a process to Sale your products or boosts your earnings through seo, social networking websites, email marketing, content promotion, etc.
What is e-Commerce Marketing?
Categories of e-Commerce
e-Commerce scenario in India
SEO Strategy for e-Commerce Website
Types of e-payments
Digital Marketing in eCommerce
Paid Marketing for eCommerce
Challenges in e-Commerce
Landing Page Optimization for eCommerce
Creating e-Commerce Website
eCommerce CMS Management
International eCommerce Strategy
Gateway Providers & Policies
Core Selling Strategies
In this module of digital marketing course, we’ll make you understand how you can sell digital marketing services or become a freelancer in the field of digital marketing. From improving your profiles to discovering the appropriate projects online, from proposal creation to client servicing, you’ll learn everything.
How To Improve Your Personal Profiles
How To Find Projects Online
How To Grab Freelancing Projects
In this module of digital marketing course, you’ll learn how to maintain the online reputation of any individual or group. The techniques for managing the online reputation of any brand or person are used to counteract misleading content so your customer is represented rightly on the web.
Understand Online Reputation Management
Why is it required?
Why PR is more powerful than advertising?
Why ORM is Important?
Google Alerts and Mention
How to Engage With Consumers Online?
How to Tackle Negative Feedbacks?
Links and Resources for further study Case Study
In this Module of digital marketing course, we introduce you on how to do content marketing for your business growth. Content Marketing is a process to compose latent content which can make sell through content. You may even make from writing content from iwriter, freelancer, elance, PayPerPost, etc.. Inside that, you may know about how to create content for the company and any keyword.
Introduction To Inbound Marketing
Understanding content Marketing
Generating Content Ideas For Business
Effective Content Writing & Content Promotion
Where To Find The HOT Venues
Content Writers Are Publishing On Now
Conduct Proper Research For Your Projects
In this module of digital marketing course, we’ll tell you how you can become a professional blogger. When an individual opts for a full-time blogging job as a means of earning then he/she will be a professional blogger. We will introduce you to blogging, its best practices, and ways by which you can get freelancing projects.
Introduction To Blogging
Blogging Best Practices
How To Grab Freelancing Projects
Client Servicing – Proposal Creation
Setting Up Your Blog - Live
In this module of digital marketing training, we’ll make you learn about selling products on online market places such as Amazon, Flipkart, etc. You’ll understand how to become a vendor on these platforms along with ways to optimize products so they get noticed by the shoppers.
Introduction To Market Place
How To Sell On Amazon & Flipkart
How To Become A Vendor
Requirements To Become A Vendor
How To Optimize Products
In this module of digital marketing institute, we’ll tell you how to prepare yourself for the interview of the digital marketing profile. We’ll discuss what questions can be asked in the interview related to the profile and prepare you with the right answers. Furthermore, we’ll conduct mock interview sessions to check your clarification about the concepts taught.
Interview Preparation Essentials
How to Crack Any Interview? - Industry Secrets
Essential Tools and Resources To Help You Succeed
Mock Interview Session
In this module of digital marketing institute, we’ll give you step-by-step training about media buying and planning. These both are adopted by companies to reach the maximum number of people within the lowest budget. We’ll make you understand how you can buy media placements for advertisements on websites, TV, radio, publications, etc.
Advance Media Buying Options
Creating Media Buying Strategy
In this Module of the digital marketing course, we instruct about Graphic Design basics and why its a serious skill which is high in demand when compare to other industries. We give training on tools which will help you build professional images for both google display ads as well as facebook ads.
Graphic Design Fundamentals
Designing – Marketing Kits
Designing Online Documents
We, at Expert Training Institute, are a team of 10+ years experienced individuals who have rich experience in the domain of Digital Marketing. We are enriching the skill set of our students through our digital marketing course from last 8 years in rohini. With strong willpower, the staff of ETI takes care that each student gets equal attention. This is the reason why we have a large number of batches having less count of students. We have been certified by Google Ads (PPC), which signifies that we provide the best and cost-effective digital marketing course in Rohini to numerous individuals.
At our digital marketing institute in Rohini, we provide training to our students at flexible timings so those who are pursuing a regular course from universities or doing a full-time job won’t have to compromise with their daily schedule. We not just say that “We Care for our Students Future in Digital Marketing” but also make consistent efforts for the same by providing them with the backup classes and doubt sessions.
The whole team of ETI is confident about the well-devised training methods that offers 2 free digital marketing trial classes, which provide real insight into our training approach to the students. They are allowed to be part of any of the existing batches and witness themselves how we teach modules of digital marketing course in rohini.
Our regular workshops as well as live training classes where students indulge in group discussions do not only polish their theoretical and practical knowledge but also helps to gain confidence. This way they can work efficiently even in the most challenging field of Digital Marketing and can surely achieve whatever they want to.
As we impart the latest digital marketing trend with our Digital Marketing Course, we would like to give you a glimpse of this course and how it can help you brighten your future.
Digital Marketing is the advertising and promotion of products and services of numerous brands with the help of Electronics mediums as well as channels, which assist an organization to review their marketing campaigns for better strategizing for the future. This also helps them to employ their resources more efficiently so they can take their company to the peak of success.
We offer you the all-in-one Digital Marketing Course in Rohini, which makes you proficient on all grounds of online marketing. Some of the main contents of this course include Search Engine Optimization (SEO), Social Media Marketing (SMM), Pay Per Click Marketing (PPC), Affiliate Marketing,E-mail Marketing, and Google Analytics.
Other than various courses, which can be learned by people of a particular age group and with a particular qualification, digital marketing course can be taken by anyone interested. The modules of the digital marketing course are developed in such a manner that even the students studying in schools or colleges, working professionals, entrepreneurs, retired individuals, and homemakers can learn without any complications. We have listed the advantages of the digital marketing training course for people from different backgrounds:
For Working Professionals: Having insights into the advanced Digital Marketing Trends would assist you to attain Managerial Designation in your respective work fields and enhance your growth opportunities to a significant level. In today’s world where everything is moving digital, you should also keep yourself competent with this career-oriented digital marketing course.
For Businesses men & Entrepreneurs: Being a businessman or entrepreneur, you surely want to take your Business towards growth. For this, you should not overlook digital marketing as this is one of the easiest and best ways to reach your target audience and increase the business’s profitability. Get started today by joining the digital marketing course in Rohini and unleash the growth opportunities of your business.
For Job Seekers: Today, there is great competition in all fields of work so you must make sure you are possessing great skills and proficiency so you can grab better job opportunities. With the proper digital marketing training that we impart here at Expert Training Institute in Rohini, you can make yourself better than others in several ways.
For Retired Individuals & Homemakers:Housewives or people who have retired from job have a great way to utilize their time, which would pull in some income too is to learn the Digital Marketing Course from ETI. Learning this advance course from the top digital marketing institute in Rohini will help you attain personal and professional growth.
The outcome of learning digital marketing course in Rohini from Expert training Institute is that you become highly proficient in all aspects of this course that is vital for you as a Digital Marketer.
Our training will help you plan and implement the digital marketing strategies smartly for better results without any helping hand. In short, by the end of this 3 to 4 month digital marketing course in Rohini, you’ll be an expert in the product, service, and brand marketing online.
A go-through of Digital Marketing Course learning outcome:
Digital Marketing is one of the rapidly growing fields in the present age. We cannot overlook the fact that around $130 billion is spent on Internet advertising worldwide. This huge amount of expenditure on digital marketing is not only the total internet users but is also 43% of the total population of the World.
The scope of Digital Marketing field has wider in the future, wherein an individual can earn at least INR 15000 to INR 2, 50,000 monthly. There are a plethora of career opportunities once you complete the Digital Marketing training. We have listed some of them below:
SEO Expert: Search Engine Optimization is the way by which websites rank on the search engine and get noticed by the audience. Every business wants to stay at the top of the search engines therefore, look for the knowledgeable SEO executive who can help their online portal rank on the first position or first page. Be a part of the top Digital Marketing Institute in Rohini- ETI to start your career as an SEO expert.
Google Analytics Expert: A digital marketer should possess a great knowledge of Google Analytics and various analytics software as this is necessary for them to analyze their current situation and strategize better. Every minute detail about the website’s ranking and traffic is generated through analytics software. You can be the best-in-class Google Analytics Expert with the Expert Training Institute.
Social Media Marketing Executive: As social media platforms are greatly contributing to the success of various companies. The entrepreneurs want to invest in Social Media Marketing campaigns as it’s more cost-effective, easy to manage, and more profitable. Organizations are looking for a Social Media Marketing Executive who can back them in the marketing field.
E-Commerce Marketing Executive: E-Commerce is one of the booming markets and we know it well that it has the potential of growing even bigger. After seeing the growth of Amazon, many people are inspired to have their E-Commerce brands, which will ultimately generate job opportunities for an E-Commerce Marketing Executive. Therefore, enrich your resume with our digital marketing course.
Digital Marketing Manager: Undoubtedly, a digital marketing company or team requires a Digital Marketing Manager who takes all the responsibility and handles everything related to this field efficiently. So, with good experience, knowledge, and skills in digital marketing, you can be hired as a Digital Marketing Manager.
Content Marketing Developers: Another designation one can get by completing the digital marketing course is of “Content Marketing Developer” or “Content Writer”. A website is a pre-requisite for digital marketing and the content is mandatory for the SEO of the website. You can be a content marketer or video marketer by sharing your content in the writing format or videos respectively.
The training methods at Expert training Institute are developed keeping in mind the ease of understanding by people of all backgrounds. We are sure that after completion of your digital marketing certification course, you can rely upon this field for your future. The basic class is conducted in the Digital Marketing Training Center in Rohini, where you’ll not just be given theoretical knowledge but also the practical knowledge that would, in turn, advantage you in the competitive environment.
The trainers at Expert training Institute are experienced, well-trained, and inspired so that when they impart digital marketing training, they won’t lose their zest and passion. As every student has a different understanding level and proficiency, each one of them will be provided with a chance to excel in a particular set of modules, detailed further. This is done in order to make them equipped with the knowledge of every sector. Not only this, we ensure they are getting each point of the course with the Live Projects as well as case studies.