As per the case studies and upcoming jobs in 2020-21 it is found that the Social Media is the fastest growing industry. There are many companies looking for Social Media marketers world-wide.
Yes, it is true that in this digital era every small or large business needs Social Media Marketing to reach their potential audience.
Through Social Media Strategies it is very easily to target the right audience by selecting age, gender demographics etc. Targeting the right audience on particular platform gives more appropriate results.
As compare to traditional marketing Social Media marketing is not at all expensive. Strategies like Facebook Optimization performed in Social Media Marketing is completely organic i.e free of cost .
Social Media for entrepreneurs is a very good option for promoting there business / brands online, reaching the target audience and generating leads.
Facebook , Instagram and Youtube are the platforms through which one can generate their online income.
Content posting , Post designing providing social media services to clients working from home is a very good opportunities for freelancers.
SOCIAL MEDIA is a useful platform for Web Designers. Web Designing can deliver/share their design either by Designing posts or presenting it on Facebook through facebook marketing.
Social Media gives the ability to reach a global market place. Small or Medium scale business owners can generate lots of profit through Social Media at low cost.
In this module, we will let you know about Social Media Optimization. Basically, it is a method to improve online visibility of any brand via social networking sites like Facebook, Twitter, Instagram, YouTube, and LinkedIn. We will teach you how you can do this free-of-cost. On making a comparison of this module of ETI with other social media institutes, you will find that we have mentioned each and every point in detail for clear understanding.
What is Social Media?
Social Media Uses
Social Media Platforms
Benefits of social media
How to target right audience?
Social media tools
How to add large number of friends in single click
How to grow your Instagram fast?
How to use Pinterest?
In this module, we will make you understand how you can make use of Facebook to increase your business. Firstly, you will learn creation of business page on Facebook, adding features in your page, joining appropriate groups, and finally creating ads and boosting them. This series of activities will help in getting more leads, do app promotion, and reporting. On comparison with our SMO institutes, you will realize that we have comprehensively explained each topic for quick understanding.
Facebook & Instagram Marketing
Facebook Business Page Creation
Business Page Optimization
Adding Features into Page
Facebook Power Editor
Facebook Shopping Ads
Facebook Video Marketing
Lead Generation through Facebook
App promotion through Facebook
Reporting & Analysis
In this module, you will learn in and out of Instagram marketing. From creating a business page, Instagram ads, improving engagement, and post marketing, you will understand everything. Also, you will learn how you can earn with help of Instagram optimization and effective marketing strategies. The comparison of Instagram marketing module of ETI and other SMO institutes will reveal that we have added all detail in the simplest way possible.
Creating A Business Page
Engagement & Improve Likes
Post Scheduling & Analytics
How to earn with Instagram
Instagram Marketing Strategies
In this module, you will learn how to optimize your Twitter account to get more followers, reactions to your tweets for more exposure. During the Twitter Marketing lecture, we will teach how to make ads for this social media networking sites, remarketing ads, ways to do app promotion, etc. Also, you will learn lead generation through Twitter for more business along with proper reporting and analysis. On comparing this specific topic of ETI with other SMO institutes, you will discover that there is a lot more difference in terms of elaboration
Twitter Profile Optimization
What is Re-tweet and Mention?
Twitter Video Marketing
Lead Generation through Twitter
App promotion through Twitter
Reporting & Analysis
In this module, you will get to know about lead generation process through LinkedIn profile. The initial lectures involve creation of profile on the platform, optimize it with content, and further lectures will take you through ad creation, and reporting process. It’s a great platform to take business to the success peak so SMO course is incomplete without this module. You can compare our LinkedIn marketing module with other social media institutes to know how our module is different from their modules with respect to explanation
Creating Strong profiles on LinkedIn
Creating Company profiles
How to Post Jobs on LinkedIn
How to create Groups on LinkedIn
Sponsored Content Ads
Sponsored In-mail Ads
Reporting & Analysis
In this module, you will know how to create YouTube videos, do their on-page optimization, add different features in videos like annotations, subtitles, etc. Everything is explained in a simple manner and will be taught practically so you get hands-on training on YouTube optimization. On comparing our module with other SMO course providers, you will find that we have made every possible effort to enrich this module with the latest trend.
How to Upload Videos
On-Page Optimization of Videos
How to add End Screens & Annotation to Videos
How to add Cards to Videos
How to add Subtitles to Videos in different languages
SEO of Youtube Videos
Social Media Marketing Course at ETI is developed by Social media experts who have more than 10 years of relevant experience in this field. Their training method is exclusive as it combines 20% theory and 80% practical training. Practical SMO training makes us the best SMO institute.
At ETI Social media course institute, you will get the following provisions:
Advance SMO course with 6 modules
Flexible course timings with flexible batches
Affordable SMO course than other training institutes
Free Books and Notes
Live Classroom Videos
Laptops for practical sessions
100% Job Placement
1-year course validity
Doubt sessions & Missed classes
Lifetime Query Assistance
Interview tips and training
Resume creation support
Real-time projects and case studies
Enrolling for SMO course at ETI is hassle-free procedure where you’ve to just book your free consultation and get necessary details about the course. We will then schedule your demo classes in any of our running batches. Furthermore, you will get a chance to interact with the trainer face to face for better insight of how we teach students. When you’re well convinced then you can enrol for this job-oriented course.
There are bright job opportunities once you complete the Social Media Marketing Course from ETI. As a fresher in this field, you can earn at least 15,000 INR per month and for experienced social media professionals the salary bar increases to 49,990 to 50,000 INR per month. Your earnings will completely be dependent on your expertise in optimizing social media. So, it’s necessary to learn SMO course with complete dedication and interest to open various opportunities for yourself.
Yes, you will get certificate of completion of SMO course as a proof of your training. You can include this certificate in your portfolio to add your chances of getting hired as a SMO professional in a good organization.
Once you finish your SMO training at our institute, you can work in any company as SMO executive or SMO specialist. These profiles are high-paying ones in which you can earn a good living and flourish your career.
Your trainer will be an experienced individual who know everything about Social media marketing and has been providing SMO training to a large number of students from several years. Your trainer will be a friendly and professional personality who will be there with you always whenever you need any assistance related to SMO course.
Through social media marketing course, I realized that social Media is highly famous and customizable thing in nature. The optionof creating and running social media ads increases its significance for every small to large business. Additionally, social media platforms allow us to target the most relevant audience by the level of education, previous purchases, industry, location, and the content they’ve liked, etc.
The biggest mistake one can make while using social media sites is not posting content regularly. Moreover, reverting late to your clients, not participating in discussions and only being concentrated on promotion. Not addressing complaints & queries of users can affect social media reputation.
I got to know about this rule through SMO course and according to this rule a social media account holder cannotremove/delete a comment on his/her page except for those posingnegative content or violate personal details of an individual.
It is important to track the performance of your social media account to know the fields that need to be improved. I have learnt various ways of tracking Social media performance during my SMO training.
• Google Analytics
• Observing page views
• Monitoring the time spent on distinct pages
• Analysing your or company’s mentions and that of your rivals on social media platforms
• Social CRM tool forengagement tracking
• Adding up good, bad, and neutral mentions will help you keep a check on overall social media returns
No, because every social media platform has a different framework and purpose and you need to develop content accordingly. During my SMO training, I have learnt how to create engaging content for different social platforms for increase brand exposure.
There are various ways to measure return on investment from social media that I’ve got to know about during my social media marketing course training:
• Customer Acquisition
• Lead generation from campaigns
• Post Reach
• Traffic data
• Revenue generated
• Number of clicks
• Engagement of clients in contests
The SMO course took me through its importance to SEO. Social media considerably affects website ranking, exposure and can get more traffic to your website. Using social media for promotion tends to bring more visitors and increase client engagement with your brand. It also helps in improving online brand reputation.
RSS or Rich Site Summary is an XML file thatpush content to the website of a company and allow readers to subscribe to the post/feed. It is important as it helps to get more readers for your content and lets the company to spread content to readers, live bookmarks, and subscribe emails.
Outreach can affect a business to a great extent. Guest blogging is one of the most famous and widely optedtechniques of outreach. In the same manner, social media is equally potent. You can converse with influencers in your niche via social media. You can have word with them and deal with themfor your content promotion to build relationships. This will also entice your audience.
Social media trends keep changing and the duration to getexpected results will be based on multiple factors likesocial media marketing strategy,budget, target audience, combination of paid or unpaid ads and finally the time & efforts you invest in handling your social media account. During my social media marketing course, I have got training to optimize social media well for positive results.