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ONLY SKILL/TRADE THAT WILL NEVER FADE

DIGITAL MARKETING

DIGITAL MARKETING COURSE IN NOIDA

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70K Worth Tools
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GET 2 FREE TRIAL CLASSES

 

Learn 60 Advance Modules

 

FREE DEMO ON SUNDAY @ 12PM


 
 

BEST DIGITAL MARKETING COURSE IN NOIDA


 

Knowing About ETI NOIDA

In the online world where digital marketing is one of important fields every individual wishing to learn. Digital marketing course institute in Noida offers a variety of options with practical training to make certain professional success. If you want to become a digital marketing expert, then approach the top digital marketing institute in Noida helping you stay ahead of the competitors. It is the buzzword in the booming internet age. Many people are taking interest in digital marketing courses to reach out to larger audiences. There is a need of digital marketing professional in every company to grow their online business and branding.
Learn these top digital marketing courses to have the most satisfying, thrilling and highest paying job you could ever have.

Digital and social training program

Designed to provide training to the sales and marketing experts, Digital and social training course will help you learn the vital disciplines in digital and social. This way you will certainly gain an excellent edge in the market place. You will also learn how to boost social media engagement, generate leads and revenue.

Advanced Content Marketing (1 Session)

This course is designed to help you write content that promotes a business and boosts brand awareness. It provides high- quality training on creating impressive content with superb competence and impact. This course can be done under the supervision of industry experts in one of the top digital marketing institutes in Noida.

Advanced Mobile Marketing (1 Session)

Master advanced Mobile Marketing (1 Session) strategies and gain skills in integrated Social Media Marketing (6 Sessions) and Mobile Marketing (1 Session). This advanced course will help you gain skills and make you an expert in the Mobile Marketing (1 Session) domain. This is perfect for marketing professionals, business development professionals and graduates.

Digital Marketing Associate

This program is designed to help you master the knowledge in various disciplines like search engine optimization, pay-per-click (PPC), email marketing and web analytics. Being the fastest growing certification course, choose the best digital marketing course institute in Noida helping you make your presence in the marketplace.

Twitter Marketing and Advertising

Allowing companies to grow their customer base with the help of twitter ads, Twitter marketing and advertising course is ideal for those who have a knowledge in expanding businesses to a higher area. Twitter marketers are in demand to drive website traffic and boost brand awareness. It is already enticing a lot of new users all over the world. So, what are waiting for? Get yourself certified in twitter marketing and advertising by choosing the top digital marketing institute in Noida.

These are some of the top training courses that will help you prepare for a career in digital marketing. Choose it wisely and implement in online products. Get yourself enrolled and understand the basics, benefits and potential. You will certainly gain extensive experience to give your organization a competitive edge.

   

Interested To Know More?

 

We’re just a call away: 9958-38-40-20

WHY WE NEED DIGITAL MARKETING IN 2020-2021?


 

DIGITAL MARKETING IS A GROWING INDUSTRY

As per the case studies and upcoming jobs in 2020-21 it is found that the digital marketing is the fastest growing industry. There are many companies looking for digital marketers world-wide.

EVERY BUSINESS NEEDS DIGITAL MARKETING

Yes, it is true that in this digital era every small or large business needs digital marketing to reach their potential audience.

TARGET THE RIGHT & IDEAL AUDIENCE

Through digital marketing strategies it is very easily to target the right audience by selecting age, gender demographics etc. Targeting the right audience on particular platform gives more appropriate results.

DIGITAL MARKETING IS INEXPENSIVE

As compare to traditional marketing Digital marketing is not at all expensive. Strategies like SEO (Search Engine Optimization) performed in digital marketing is completely organic i.e free of cost .

DIGITAL MARKETING FOR ENTREPRENEURS

Digital marketing for entrepreneurs is a very good option for promoting there business / brands online, reaching the target audience and generating leads.

DIGITAL MARKETING FOR ONLINE EARNING

Google Adsense (1 Session) , Affiliate Marketing (1 Session) and Youtube are the platforms through which one can generate their online income.

DIGITAL MARKETING FOR FREELANCERS

Writing content , Website designing providing digital marketing services to clients working from home is a very good opportunities for freelancers.

DIGITAL MARKETING FOR CONTENT WRITERS

Digital marketing is a useful platform for content writers. Content writers can deliver/share their content either by writing blogs or presenting it on Youtube through video marketing.

DIGITAL MARKETING FOR BUSINESS OWNERS

Digital marketing gives the ability to reach a global market place. Small or Medium scale business owners can generate lots of profit through Digital marketing at low cost.

 

WHY US


 

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STUDENTS

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BATCHES

4.9

RATING

2012

SINCE

WHY CHOOSE DIGITAL MARKETING OVER ANY OTHER COURSE?


 
  Why Digital marketing  

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DIGITAL MARKETING COURSE CONTENT


 
Digital Marketing Course Overview (1 Session)

In this module we'll provide you basic course information, differences between traditional marketing and digital marketing, the notion of search engine functions, etc.

Definition of Digital Marketing
Scope Of Internet Marketing
Trends Of Digital Marketing
Significance Of Online Marketing
How It Is Different From Traditional Channels Of Marketing

Understanding Website Designing (2 Sessions)

In this module, we make you understand the basics of website designing. You’ll learn how a dynamic website is different from a static website. Furthermore, there are other things also that you’ll learn in this module. As all students have a distinct ability, we have made our modules easy to understand so that training session is engaging for both trainer and students.

Dynamic vs Static Website
What Are Responsive Websites?
Components Of A Website
Difference Between Website And Blog
Difference Between Website And Web Portal
Points To Consider While Designing A Website
Competitor Analysis

Static Website Creation (5 Sessions)

In this module, we’ll make you understand how to create a static website. From numerous types of website designing, the Static Website Creation is the easiest one as it contains fixed content. You’ll learn the basics of HTML and other vital features for designing a static website.

Basic HTML
What Is CSS
Understanding Web Design
Understanding The Structure In HTML Code
Designing the Structure According To The Requirements
Incorporating Basic Features
Page Internal Linking
Creation Of Inner Pages
Adding Facebook Like Box
Twitter Feed
Google Map
Enquiry Form
Live Chat

Domain Registration & Hosting (2 Sessions)

In this Module, we’ll let you know how to register a domain and host it. As a website designer, you must know how to get a domain, set it up for further use, and manage via C-Panel.

What Is Domain Name
How To Choose Domain Name
What Is Web Hosting
How To Choose Hosting
What Is Shared Hosting
What Is VPS (Virtual Private Server)
What Is Dedicated Hosting
How To Host A Domain
What Is FTP
Understanding c-panel
What Is SSL
Protocol HTTP/HTTPS
How To Create Business e-mail ids

Wordpress Website Creation (4 Sessions)

In this module, we’ll let you understand how to design websites using WordPress. Basically, this is a content management system, which includes attractive web themes and a sorted dashboard for easy usage. You’ll learn about the installation and functioning of this CMS so you can design engaging websites yourself.

What Is CMS
What Is Blog
Understanding Wordpress & Its Functioning
How To Install Wordpress
Theme Selection & Installation
Exploring Theme Options
Creation Of Pages & Menus
Content Building For Front Page
Testimonials
Team Members
Counters (Milestone)
Image Slider
Pricing Tables
Blog & their Categories
Clients
Call To Actions
Service Box (Flip & Icon)
Progress Bars
Gallery (Masonry, Grid, Animated & Stripes)
Adding Required Plugins
Introduction To Woo Commerce
Payment Gateway Integration
Creation Of Page Using Page Builder (Visual Composer)
Register/Login Option
Widget Creation (Side Bars, Footers)

Advance Search Engine Optimization (12 Sessions)

In this module, we’ll make you learn how to get top ranking in search engines with the help of Search Engine Optimization (SEO). It is a procedure to optimize a web page in Google, Bing, Yahoo, etc for higher ranking on any specific keyword without paying anything. Advanced SEO functions over 200 ranking factors.

Introduction & Understanding Of SEO And Search Engines
Understanding Basic SEO Terminology
Types Of SEO With Brief Explanation
White Hat SEO
Black Hat SEO
Doorway Pages
Invisible Text
Stuffing
Cloaking
Grey Hat SEO
On-Page SEO

Competitor Analysis
Initial Site Analysis
Keyword Research & Mapping (Placement)
Analytics & Webmaster Code Integration
Site Map (HTML & XML)
Robots.txt
Canonicalization
Internal & External Linking & Its Benefits
301 & 302 Redirections
Structured Data Mark Up (Schema)

Off-Page SEO
Types Of Links
Directory Submission
Social Book Marking
Article Submission
Guest Blog Posting
Blog Commenting
Press Release
Question/Answers
Business Listing & Classifieds
Profile Creation
Forum Posting
SEO Tools
Algorithms
Google Webmaster Tool
Backlink Analysis
Disavow Tool

Advance Google Ads PPC (8 Sessions)

In this module, we’ll provide you the introduction to the website ranking on the search engine using Google Ads. This is an advanced marketing strategy, which is used to increase client-company engagement through Ads campaigns- video, search, shopping, mobile, and universal program. The bidding-based Pay-Per-Click program has given a new face to the advertising industry.

What is PPC?
How PPC differs from SEO?
Understanding Advertising Goals
What is Google Adwords?
Account Creation
What is Search Marketing?
Types of Ads
Do's & Don't's of Ads
Keyword Match Types
Remarketing
Bid Strategies
DKI (Dynamic Keyword Insertion)
Count down Ads
Bid Adjustment
Ad Extensions
URL Option
What is Display Marketing?
Remarketing
CPM Vs CPC
Branding With Display Marketing

Type Of Ads
Creation Of Banner Ads
What is Shopping Network & Merchant Center
Creating Merchant Center Account
Google Merchant Center Linking With Adwords
Creation Of Shopping Campaign
What is App Marketing?
Mobile App Install
Mobile App Engagement
Promote Mobile App
What is Remarketing?
What Is Video Network?(YouTube Marketing)
True View In-Stream Ads
True View Video Discovery Ads
Bumper Ads
Remarketing
Video Remarketing
What Is CPV?
Promoting Videos
Paid Advertisement on Youtube
What is Remarketing?
Custom Audience
What is Bid and Budget?
Google Adwords Hierarchy
Account Creation
Understanding Account Structure
Case Studies
Advance Settings
Campaign Designing & Optimization
What Is Quality Score & Its Importance
Concept Of Landing Page
Conversion Tracking
Ad Scheduling & Delivery
Advance Settings
Competitor Analysis
Google Adwords Facts
My Client Center
Campaign Automation
Countdown & Keyword Insertion
CTR And Its Importance
Ads Bid Strategies
Adwords Billing
Adwords Tools
Adwords Examination Books
Bing Ads
What is Bing Ads, How does PPC works?
How to run Search Campaign?
Import from Google Adwords
What is a UET Tag?
Keyword Research
Bing Ads Policies
Remarketing in Paid Search
Ad Extensions
Dynamic Keyword Insertion
Conversion Rate Optimization
CRO Strategy
A/B Testing - Split Testing
Role Of Analytics
Remarketing Principles
Budget Allocation Over Digital Marketing
Role Of Testimonial & Other Supportive Material
Method To Increase CRO

Social Media Optimization (2 Sessions)

In this module, we will provide you with information about Social Media Optimization. It is a technique to enhance the visibility of any brand through social networking websites such as Facebook, Twitter, Google Plus, Pinterest, LinkedIn, and more. For this, you won’t have to make any payment to these social media channels.

What is Social Media?
Social Media Uses
Social Media Platforms
Benefits of social media
How to target right audience?
Social media tools
How to add large number of friends in single click
How to grow your Instagram fast?
How to use Pinterest?

Social Media Marketing (6 Sessions)

In this module, we’ll make you learn about Search Media Marketing. SMM is a technique to advertise or promote any business online through social media channels like Facebook, Twitter, and YouTube.

Social Media Introduction
What Is Viral Marketing?
Scope & Importance Of Social Media
Facebook
Facebook & Instagram Marketing
Facebook Business Page Creation
Business Page Optimization
Adding Features into Page
Facebook Groups
Facebook Ads
Facebook Retargeting
Facebook Power Editor
Facebook Shopping Ads
Facebook Video Marketing
Lead Generation through Facebook
App promotion through Facebook
Reporting & Analysis
Instagram Ads
Creating A Business Page
Switching Accounts
Twitter
Twitter Profile Optimization
Using Hashtags
Increasing Followers
What is Re-tweet and Mention?
Twitter Ads
Twitter Retargeting
Twitter Video Marketing
Lead Generation through Twitter
App promotion through Twitter
Reporting & Analysis
LinkedIn
Creating Strong profiles on LinkedIn
Creating Company profiles
How to Post Jobs on LinkedIn
How to create Groups on LinkedIn
LinkedIn Ads
LinkedIn Retargeting
Sponsored Content Ads
Text Ads
Sponsored In-mail Ads
Reporting & Analysis
Youtube
How to Upload Videos
On-Page Optimization of Videos
How to add End Screens & Annotation to Videos
How to add Cards to Videos
How to add Subtitles to Videos in different languages
SEO of Videos

Google Analytics (2 Sessions)

In this module, we’ll provide you with relevant information about Google Analytics. It is a tool that assists you to get an insight into your website’s performance. You can get to know about how much traffic your website is getting on an everyday basis and from which locations.

Web Analytics & its importance
Introduction to Google Analytics
Essential Google Analytics Reports
Setting up Advanced Filters & Reports
Setting up Goals & Funnels
Tracking Conversion & Performance
Monitoring Traffic Sources & Behavior
Analytics For E-commerce
Analytics For E-mails
Advance URL Tracking

E-mail Marketing (2 Sessions)

In this module, we’ll teach you about Email Marketing. It is a technique of marketing in which emails in bulk are sent to the people. We’ll make you learn about different bulk email marketing software such as MailChimp, Aweber, etc.

Understanding & Benefits of Email Marketing
Permission Marketing & Spamming
Designing an Effective Email Campaign
Email Marketing Tools
Email Guidelines(CanSpam)
How to Increase Open & Click through rates
Tracking Email Marketing Reports
Blog Email Automation
Subscription Email Automation
eCommerce Automation
Creating Signup form for website

Affiliate Marketing (1 Session)

In this module, we’ll make you proficient in Affiliate Marketing. It is a process to begin earning a commission by selling the products of some other website.

Affiliate Marketing with its benefits
3A's of Affiliate Marketing
Ways of Affiliate Marketing and Success
How to make Money
Affiliate Marketing Agencies
Affiliate for Hotel Industry
Affiliate for Travel Industry
Affiliate for eCommerce Industry
Affiliate Tracking Affiliate's Software

Google Adsense (1 Session)

In this module, we’ll let you know everything about Google Adsense. It is a platform that is deployed for getting ads on any website or webpage. Once a website gets approval from Google Adsense, monetization is turned on and the website’s owner can start earning.

What is Adsense?
How to get approval for Adsense?
How to gets Ads on your Blog/Youtube
Ads Placement
Block specific Sites or Category

Geo Targeting (1 Session)

In this module, we’ll explain to you how you can target your audience as per their location. It is generally used by the online business for the purpose of offsite digital marketing or in simple words to offer an enhanced onsite experience to the visitors. This is why we are recommended by numerous people and have got positive reviews for providing digital marketing course.

Introduction To Geo Targeting
IP Based Geo Targeting
Tracking Email Location
Website Planning Based On Geographic Targeting
Keywords Selection Based On Geographic Targeting Regional Listing
How To Reach Visitors From Different Countries

Guerrilla Marketing (1 Session)

In this module, we’ll introduce you to Guerrilla Marketing in the advertising industry. Basically, it is a unique type of marketing strategy that is distinct from conventional ways of marketing. It is preferred by companies due to its ease of execution and inexpensiveness. Furthermore, it’s appreciated by the audience more than other ones. We’ll be providing you with all the details related to the concept.

Introduction To Guerrilla Marketing
Guerrilla Marketing History
Integration Of Guerrilla Marketing Ideas
Exploring The Creative Idea
Launching Your Fictional Project