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Online Advertising

What exactly is Online Advertisement?

Online advertisement is a strategy to drive clients to your website and promote your product and services online and is a broad category of online marketing. This includes techniques as pay per click, search engine optimization, online video marketing, social media optimization, local online advertising, pop-up ads, banner advertising, email marketing. It focuses on seeking more and more web traffic and promoting your product efficiently and quickly.


Here are steps to create an effective online advertisement to market your products and service in the best way;

Determine the size of space of ad and number of impressions
The size, views and number of impressions attributes determine the amount that is being charged to the buyer when the ad is purchased.

Determine technology and ad content
Diagnose the relevant information added in the ad, the technology to implement is whether the ad is plain or animated. Whether images are to be chosen in jpg format or GIF. The more sophisticated the ad is, slower will be the loading of the web page.

Last but not least, implement the design on available ad space and with suitable technology.

Industrial Scope for Online Advertisements

With advanced IT capabilities, online advertisements are an emerging as well as promising field in India. Indians are well known for their multi-talents, the scope of online advertisers is getting bigger and bigger each day. The more you give hands to this field, more successful you will be.

Benefits offered by Online Advertisements

> Global access
> Affordable
> Large Target audience
> Better branding
> Quick promotion and response
> Easy to track and measure conversion
> Flexible Payment
> One step ahead and faster ROI
> Informative
> Engaging for the audience

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Why People Want To Learn Digital Marketing?
Why Choose Us?
  • Reputed 'Digital Marketing institute'
  • Advance training curriculum
  • Learn from "layman to expert" level
  • GOOGLE Qualified Trainers
  • Get Digital Marketing Certificate
  • Interactive Sessions
  • Flexibility: Weekday and Weekends
  • Free Backup Classes
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  • Trained over 6000+ Students

Freshers/Graduates or Post Graduates who are looking to make their career in the field of online marketing & advertising.

1. Add a certified online training experience in your resume.

2. Get a competitive edge over peers.

3. Get preference in interviews over just degree holders.

4. Better growth prospects once you get into job.

5. Fastest growing industry.

Working professionals in the field of IT or Marketing gets an opportunity to add (+) web/online marketing experience in their resumes & hence better jobs & salaries.

1. Upgrade your resume

2. Better paying jobs

3. Work as Freelancer or start your own business as a marketing agency & work with reputed brands directly.

1. Business owners who do not want to rely on other marketing professionals to take their businesses to new heights.

2. Become self proficient in marketing techniques

3. Generate business leads on your own

4. Increase online presence of your business

5. Brand creation and management


1. You can work whenever you want

2. You can work from where ever you want

3. You can be your own boss

4. Have much higher Income Potential

5. Take benefit of tax deductions

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Duration: 128 Hours | Fees: 29,950

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Swati Gupta

Since I am a Senior Content Developer, I was already familiar with almost every aspect of Digital Marketing, yet I wanted in-depth understanding in the subject matter. This is the reason I joined ETI and I never regretted my decision. After my 3 month stint with ETI and Udit Sir, I am confident of my knowledge of the subject matter.

I would gladly recommend him to everyonelooking for a career in Digital Landscape.


Expert Training Institute is one of the best institute in Delhi NCR providing detailed program in Internet Marketing. Personal attention, flexible class schedule, live training & in depth curriculum makes it a preferred choice over others.

Internet / Digital Marketing professionals are currently in high demand & Expert Training Institute is the right choice.


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