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What is Wordpress?

WordPress is the fastest and most promising open source software for creating and managing websites (CMS). Earlier WordPress was dealt with for blogging and its sole purpose was to enhance a blogger’s experience. Recently, the software has gained momentum because it can be used to develop and manage complex websites. WordPress ability to provide an interface and flexibility to modify the code has made it one of the most sought after CMS tool.

How does WordPress work

WordPress is a completely free online software and one does not needs to install any software on their device and neither do they need any other special tool to work with it. Whether you wish to pour your heart out in a blog or are looking forward to create captivating websites, you just need to have a working internet connection and you can do wonders on WordPress.

If you are least concerned with the coding part and wish to create an attractive website, you get access to some mind blowing pre-installed website themes through And if you like to fiddle with the code, then is at your disposal.

Industry scope for

Apart from making its presence felt in the sector of content development and blogging, WordPress has managed to take the website designing industry by storm. The website development sector has a scope of never ending expansion through WordPress and some of the major benefiters from WordPress include:

> WordPress Developer
> WordPress Designer
> WordPress Consultant
> Theme/ Plugin Reviewer
> Web Strategist


> WordPress is free to use and free to modify.
> WordPress offers some of the most attractive in-built themes and plugins.
> WordPress is completely secured.
> WordPress can handle all of photos, videos, music, tweets etc.

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Freshers/Graduates or Post Graduates who are looking to make their career in the field of online marketing & advertising.

1. Add a certified online training experience in your resume.

2. Get a competitive edge over peers.

3. Get preference in interviews over just degree holders.

4. Better growth prospects once you get into job.

5. Fastest growing industry.

Working professionals in the field of IT or Marketing gets an opportunity to add (+) web/online marketing experience in their resumes & hence better jobs & salaries.

1. Upgrade your resume

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3. Work as Freelancer or start your own business as a marketing agency & work with reputed brands directly.

1. Business owners who do not want to rely on other marketing professionals to take their businesses to new heights.

2. Become self proficient in marketing techniques

3. Generate business leads on your own

4. Increase online presence of your business

5. Brand creation and management


1. You can work whenever you want

2. You can work from where ever you want

3. You can be your own boss

4. Have much higher Income Potential

5. Take benefit of tax deductions

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Swati Gupta

Since I am a Senior Content Developer, I was already familiar with almost every aspect of Digital Marketing, yet I wanted in-depth understanding in the subject matter. This is the reason I joined ETI and I never regretted my decision. After my 3 month stint with ETI and Udit Sir, I am confident of my knowledge of the subject matter.

I would gladly recommend him to everyonelooking for a career in Digital Landscape.


Expert Training Institute is one of the best institute in Delhi NCR providing detailed program in Internet Marketing. Personal attention, flexible class schedule, live training & in depth curriculum makes it a preferred choice over others.

Internet / Digital Marketing professionals are currently in high demand & Expert Training Institute is the right choice.


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