As SEO is changing and getting complex with every year, the latest tactics keeps you into the competition. Past years have seen those changes integrated to the strategy to meet the standards, but the standards are only going to get a level up. This blog focuses on what 10 things you need to avoid while performing SEO to keep your website away from possible trouble.
With constantly evolving SEO, focusing efforts on what is actually required is getting increasingly difficult. Search engines are also not helping the cause either. With list of the factors to pay attention to is virtually endless, what should your focus should be on.
Here are 7 of the most important ones.
Intuitions today do not work in the favour of digital marketers as much as the analytics while optimising websites for best possible conversions. A/B testing helps here because you get to test your current design against the landing page, newsletters or ads, letting you analyse quantifiable data which one has the potential to perform best for the goals (sales,
Whatever you do to improve your website’s ranking with the targeted search engine, the efforts would fall under Search Engine Optimisation. The bottom line is however to make the website as relevant to the audience as possible, so that they search for it for its reputation, making it valuable to the search engine.
With 1.65 billion monthly active users (MAU) on Facebook in the first quarter of 2016, it turns out to be a believable statistic that the social media giant has generated a revenue of $4.5 billion in 2015, more with the mobile ad business (generating $3.85 billion).Clearly, mobile ad revenue are better than that of generated through desktop.
Thanks to its creative branding strategy, Flipkart has become a household name and is trusted for its products and services. Like Amazon, the company entered into online market space with just books. Nut gradually it evolved into a complete marketplace where you can find anything that you make require for your home, be it home appliances,
Every business has some product or service to sell but majority of them do not have a proper marketing strategy in place to be able to sell the product effectively. Even lesser is the number of the business people who are looking at digital space as an effective medium to get found and target their audience.
Another law is to be enacted by Indian government trying to regulate the way many Internet giants function. This time it is about representation of geographical boundaries and details related to it. Soon companies like Google Maps will be finding themselves in trouble for doing what they do, which is providing web-based digital maps and detailed information of any geographical location.
Every marketer today understands the importance of social media marketing, more or less but many among them are still not able to pinpoint how. They are doing everything they are expected to do that forms the activity around social media marketing, like making profiles, engaging with the audience and posting new content every day, but they are not really sure if all of it is working and to what extent.
With the new changes in tow in Google Adwords and Google Maps, local advertisers are appreciating the way Google is bridging the gap between real and digital world. This is more in line with the fact that mobile searches constitute the trillions of searches performed on Google, because everything is happening in the real-time.