Which targeting option allows you to re-engage with people who visited your site by serving them ads containing the products they viewed on their visit?
- Dynamic remarketing
- In-market audiences
- Topic targeting
- Similar audiences
Correct answer is:
Dynamic remarketing helps you build leads and drive sales by showing the most relevant products and services to previous visitors to your website. Dynamic remarketing delivers relevant ads to specific segments of your audience. While a user is shopping, she’ll see the exact product she was researching on your site. At the same time, she can automatically be recommended other products in your ads that she is likely to consider.
Read more here:
- Open>> https://academy.exceedlms.com
- Course: AdWords Display Certification
- Topic: Tailor ads with dynamic remarketing