It is important so you can persuade the client into spending more money
To give you the opportunity to tell the client if she is unreasonable in her requests, so you can help her achieve her goals
It is only important if you think the client may have false assumptions on how the campaign will work
It will help you better understand how your client wants to be served so you can provide a great experience
- You’re The Account Manager For A Client Who Wants To Increase Reservations At Her Boutique Hotel. You’ve Been Manually Managing The Bids For Her Campaigns, And You’re Looking For Ways To Save Time And Optimize. How Can You Most Effectively Do This?
- Search Terms Report Data Shows That People Who Click On Ads Promoting Your Prescription Glasses Were Searching For Terms Like “Wine Glasses” And “Drinking Glasses.” Which Might You Add As Negative Keywords To Prevent Your Ads From Showing On Such Searches?