You’re Currently Targeting All Inventory In One Campaign Through An “All Products” Group. How Should You Find Campaign Optimization Opportunities?

  1. See query-level product performance in the “Keywords” tab

  2. Segment performance by various shopping views through “Predefined reports” in the reporting icon on the top right of your account

  3. Check impressions for each product in Google Merchant Center

  4. Understand which creatives perform best in the “Ads” tab

Udit Khanna

Udit Khanna is a Digital Marketing Course professional at Expert Training Institute, an expert in Digital Marketing, Search Engine Optimization, Pay Per Click, Social Media, etc. who helps companies attract visitors, convert leads, and close customers. Previously, Udit worked as a marketing professional for various startups and tech companies. He graduated with B.Sc from IGNOU with a dual degree in Business Administration (Marketing & Finance).

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