PREMIUM DIGITAL MARKETING INSTITUTE IN DELHI - 15 Cert.-1Yr Validity-PPT N VIDEO NOTES

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Learn 33 UNIQUE MODULES @ INR 34,990, 100% JOB PLACEMENT
 
WHY ETI?

It'll Be Our Pleasure To Serve You The Same Way We'en Doing For Years

REASONS THAT CAN HELP YOU JOIN DIGITAL MARKETING TRAINING @ ETI

1500+
2000+
500+
2500+
1000+
10000+

Training Fees
INR 34,990 (GST Inclusive)

[Can Be Paid In Easy Installments]

Free Tools
INR 70,000+

[Themes-Lead Capture-Page Builders-SEO-eCommerce etc.]

Which Category You Belong To?

STUDENTS

Increase Your Chances Of Getting Jobs
About 18 Lacs Jobs Coming In Next 3 Years
15 Career Options For You To Start With
Get Certification Support In 4 Domains

ENTREPRENEURS

Learn How To Market A Business
Generate More Leads Via Internet
Get Customers With Latest Tools
Sell Your Product On eCommerce

PROFESSIONALS

Add Most Demanded Skills To Your CV
Boost Your Salary Packages By Upto 30%
Improve Monthly Earnings As A Freelancer
Be A Part Of Fastest Growing Industry

START-UPS

Increasing Online Brand Awareness
Bringing Targeted Traffic To Website
Generate Potential Leads
Boost Sales With Limited Budget

         

"Expert Training Institute is one of the best institute in Delhi NCR providing detailed program in Internet Marketing. Personal Attention, Flexible Class Schedule, Live Training & In Depth Curriculum makes it a preferred choice over others"

Anurup, Marketing Head (Google Pixel)

Overview

Digital marketing Course has become the best tool to market yourself in the online world.

Web Design

With everything going Digital, every company needs a web page to have its online presence.

Search Optimization

Search Engine Optimization shortly abbreviated as SEO is a technique used for publicizing your web page or blog

Pay Per Click

Ever noticed the advertisements displayed on the side of search results on Google and Yahoo?

Social Media

SMO was created to attract influx through social media by different methods

Google Analytics

Google Analytics is the free tool by Google which tracks the complete report of web traffic

Mobile Marketing

Mobile Marketing is the technique of marketing using a mobile device and provides customers with custom info

Email Marketing

Email Marketing involved the marketing of a commercial message to a group of people through email

Affiliate Marketing

Itis a type of performance-based marketing in which a business rewards one or more affiliates

eCommerce

It is the process of driving sales by raising awareness about an online store's brand and product.

Online Reputation

"First impression makes a lasting impression in the online world too", so there is need of ORM

Online Ads

Online advertisement is a strategy to drive clients to your website and promote your product and services

Lead Generation

The term is used for describing a form of marketing for the formation of expected customer’s attention

Adsense

The program is designed for web publishers who want to display text, video or image ads on sites

Freelance

Freelancers are people who utilize an online platform to sell their services rather than work under an employer.

Wordpress

WordPress is the fastest and most promising open source software for creating and managing websites

Growth Hacking

Growth Hacking is a way to achieve quick growth by different means that could ridiculously stupid

Marketplace Selling

Marketplace Selling is a local buying-and-selling game where different channels are used for customers.

Blogging

It is like a personal collection of thoughts, views, ideas, pictures, videos and anything you can think about.

Content Marketing

Content marketing is a process of creating fresh & relevant content to attract the potential traffic.

Geo Targeting

Geotargeting is a way to determine the geolocation of a visitor and providing different content as per their location

Media Buying

Media Buying is the concept in which companies provide vacant advertisement spaces for advertisers.

Guerilla Marketing

Guerrilla marketing is technique especially used by startup and brands who want to make a good image

DM Strategy

Digital Marketing Strategy consists of series of steps that help in achieving goals through online marketing

1. Digital Marketing Overview

Definition of Digital Marketing
Scope Of Digital Marketing
Trends Of Digital Marketing
Significance Of Digital Marketing
How It Is Different From Traditional Channels Of Marketing

2. Understanding Website Designing

Dynamic vs Static Website
What Are Responsive Websites?
Components Of A Website
Difference Between Website And Blog
Difference Between Website And Web Portal
Points To Consider While Designing A Website
Competitor Analysis

3. Static Website Creation

Basic HTML
What Is CSS
Understanding Web Design
Understanding The Structure In HTML Code
Designing the Structure According To The Requirements
Incorporating Basic Features
Page Internal Linking
Creation Of Inner Pages
Adding Facebook Like Box
Twitter Feed
Google Map
Enquiry Form
Live Chat

4. Domain Registration & Hosting

What Is Domain Name
How To Choose Domain Name
What Is Web Hosting
How To Choose Hosting
What Is Shared Hosting
What Is VPS (Virtual Private Server)
What Is Dedicated Hosting
How To Host A Domain
What Is FTP
Understanding c-panel
What Is SSL
Protocol HTTP/HTTPS
How To Create Business e-mail ids

5. Wordpress Website Creation

What Is CMS
What Is Blog
Understanding Wordpress & Its Functioning
How To Install Wordpress
Theme Selection & Installation
Exploring Theme Options
Creation Of Pages & Menus
Content Building For Front Page
Testimonials
Team Members
Counters (Milestone)
Image Slider
Pricing Tables
Blog & their Categories
Clients
Call To Actions
Service Box (Flip & Icon)
Progress Bars
Gallery (Masonry, Grid, Animated & Stripes)
Adding Required Plugins
Introduction To Woo Commerce
Payment Gateway Integration
Creation Of Page Using Page Builder (Visual Composer)
Register/Login Option
Widget Creation (Side Bars, Footers)

6. Advance Search Engine Optimization

Introduction & Understanding Of SEO And Search Engines
Understanding Basic SEO Terminology
Types Of SEO With Brief Explanation
White Hat SEO
Black Hat SEO
Doorway Pages
Invisible Text
Stuffing
Cloaking
Grey Hat SEO

On-Page SEO

Competitor Analysis
Initial Site Analysis
Keyword Research & Mapping (Placement)
Analytics & Webmaster Code Integration
Site Map (HTML & XML)
Robots.txt
Canonicalization
Internal & External Linking & Its Benefits
301 & 302 Redirections
Structured Data Mark Up (Schema)

Off-Page SEO

Types Of Links
Directory Submission
Social Book Marking
Article Submission
Guest Blog Posting
Blog Commenting
Press Release
Question/Answers
Business Listing & Classifieds
Profile Creation
Forum Posting

SEO Tools

Screaming Frog
Mozbar
Ahrefs
Open Site Explorer
Plagrism Checker
Woorank

Algorithms

Panda
Penguin
Pigeon
Hummingbird
Rank Brain
 
Google Webmaster Tool
Backlink Analysis
Disavow Tool

7. Advance Adwords PPC

What is PPC?
How PPC differs from SEO?
Understanding Advertising Goals
What is Google Adwords?
Account Creation

What is Search Marketing?

Types of Ads
Do's & Don't's of Ads
Keyword Match Types
Remarketing
Bid Strategies
DKI (Dynamic Keyword Insertion)
Count down Ads
Bid Adjustment
Ad Extensions
URL Option

What is Display Marketing?

Remarketing
CPM Vs CPC
Branding With Display Marketing
Type Of Ads
Creation Of Banner Ads

What is Shopping Network & Merchant Center

Creating Merchant Center Account
Google Merchant Center Linking With Adwords
Creation Of Shopping Campaign

What is App Marketing?

Mobile App Install
Mobile App Engagement
Promote Mobile App
What is Remarketing?

What Is Video Network?(YouTube Marketing)

True View In-Stream Ads
True View Video Discovery Ads
Bumper Ads
Remarketing
Video Remarketing
What Is CPV?
Promoting Videos
Paid Advertisement on Youtube
What is Remarketing?
Custom Audience
What is Bid and Budget?
Google Adwords Hierarchy
Account Creation
Understanding Account Structure
Case Studies
Advance Settings
Campaign Designing & Optimization
What Is Quality Score & Its Importance
Concept Of Landing Page
Conversion Tracking

Ad Scheduling & Delivery

Advance Settings
Competitor Analysis
Google Adwords Facts
My Client Center
Campaign Automation
Countdown & Keyword Insertion
CTR And Its Importance
Ads Bid Strategies
Adwords Billing
Adwords Tools
Adwords Examination Books

8. Bing Ads

What is Bing Ads, How does PPC works?
How to run Search Campaign?
Import from Google Adwords
What is a UET Tag?
Keyword Research
Bing Ads Policies
Remarketing in Paid Search
Ad Extensions
Dynamic Keyword Insertion
Conversion Rate Optimization
CRO Strategy
A/B Testing - Split Testing
Role Of Analytics
Remarketing Principles
Budget Allocation Over Digital Marketing
Role Of Testimonial & Other Supportive Material
Method To Increase CRO

9. Social Media Optimization/ Marketing

Social Media Introduction
What Is Viral Marketing?
Scope & Importance Of Social Media

Facebook

Facebook & Instagram Marketing
Facebook Business Page Creation
Business Page Optimization
Adding Features into Page
Facebook Groups
Facebook Ads
Facebook Retargeting
Facebook Power Editor
Facebook Shopping Ads
Facebook Video Marketing
Lead Generation through Facebook
App promotion through Facebook
Reporting & Analysis

Instagram Ads

Creating A Business Page
Switching Accounts

Twitter

Twitter Profile Optimization
Using Hashtags
Increasing Followers
What is Re-tweet and Mention?
Twitter Ads
Twitter Retargeting
Twitter Video Marketing
Lead Generation through Twitter
App promotion through Twitter
Reporting & Analysis

LinkedIn

Creating Strong profiles on LinkedIn
Creating Company profiles
How to Post Jobs on LinkedIn
How to create Groups on LinkedIn
LinkedIn Ads
LinkedIn Retargeting
Sponsored Content Ads
Text Ads
Sponsored In-mail Ads
Reporting & Analysis

Google Plus

Creating and Optimizing Google Plus Profile
Circle Management & Communities
Turn Your Profile into a 24/7 Digital Business Card
Create Your Google+ Business Page
Add a Google Plus Button to Your Website
Know how to share links, images, videos, and create polls on G+
Find, Connect, and Engage with your exact target audience
Reporting & Analysis

Youtube

How to Upload Videos
On-Page Optimization of Videos
How to add End Screens & Annotation to Videos
How to add Cards to Videos
How to add Subtitles to Videos in different languages
SEO of Videos

10. Google Analytics

Web Analytics & its importance
Introduction to Google Analytics
Essential Google Analytics Reports
Setting up Advanced Filters & Reports
Setting up Goals & Funnels
Tracking Conversion & Performance
Monitoring Traffic Sources & Behavior
Analytics For E-commerce
Analytics For E-mails
Advance URL Tracking

11. E-mail Marketing

Understanding & Benefits of Email Marketing
Permission Marketing & Spamming
Designing an Effective Email Campaign
Email Marketing Tools
Email Guidelines(CanSpam)
How to Increase Open & Click through rates
Tracking Email Marketing Reports
Blog Email Automation
Subscription Email Automation
eCommerce Automation
Creating Signup form for website

12. Affiliate Marketing

Affiliate Marketing with its benefits
3A's of Affiliate Marketing
Ways of Affiliate Marketing and Success
How to make Money
Affiliate Marketing Agencies
Affiliate for Hotel Industry
Affiliate for Travel Industry
Affiliate for eCommerce Industry
Affiliate Tracking Affiliate's Software

13. Google Adsense

What is Adsense?
How to get approval for Adsense?
How to gets Ads on your Blog/Youtube
Ads Placement
Block specific Sites or Category

14. Geo Targeting

Introduction To Geo Targeting
IP Based Geo Targeting
Tracking Email Location
Website Planning Based On Geographic Targeting
Keywords Selection Based On Geographic Targeting Regional Listing
How To Reach Visitors From Different Countries

15. Guerrilla Marketing

Introduction To Guerrilla Marketing
Guerrilla Marketing History
Integration Of Guerrilla Marketing Ideas
Exploring The Creative Idea
Launching Your Fictional Project

16. Creating Digital Marketing Strategy

Examples of Integrated Marketing Plans
Using the Best Digital Marketing Channels for Maximum Impact
Create an Integrated Digital Marketing Plan

17. SMS Marketing

Introduction To SMS Marketing
Why SMS Marketing?
Kinds Of SMS
Promotional SMS
Transactional SMS
How to Integrate SMS On Softwares

18. Lead Generation & Nurturing

Understanding & Importance
Landing Page Creation
Best Practices for Creation
Landing Page Optimization
Converting Leads into Sales
Creating Lead Nurturing Strategy
Lead Funnel

19. e-Commerce Marketing

What is e-Commerce Marketing?
Categories of e-Commerce
e-Commerce scenario in India
SEO Strategy for e-Commerce Website
Types of e-payments
Digital Marketing in eCommerce
Paid Marketing for eCommerce
Challenges in e-Commerce
Landing Page Optimization for eCommerce

20. e-Commerce Development

Creating e-Commerce Website
eCommerce CMS Management
International eCommerce Strategy
Gateway Providers & Policies
Mobile Payments
Core Selling Strategies

21. Online Advertising

Online Advertising and its Types
Display Advertising
Banners
Rich Text
Pop Up and Pop Under
Contextual Advertising
In-text
In-image
In-video
In-page
Payment Modules
Companies and Networks
Tracking and Measuring

22. How To Sell Digital Marketing Services/Freelancing

How To Improve Your Personal Profiles
How To Find Projects Online
How To Grab Freelancing Projects
Client Servicing
Proposal Creation

23. Online Reputation Management

Understand Online Reputation Management
Why is it required?
Why PR is more powerful than advertising?
Why ORM is Important?
ORM Techniques
Google Alerts and Mention
How to Engage With Consumers Online?
How to Tackle Negative Feedbacks?
Links and Resources for further study Case Study

24. Content Marketing

Introduction To Inbound Marketing
Understanding content Marketing
Generating Content Ideas For Business
Effective Content Writing & Content Promotion
Where To Find The HOT Venues
Content Writers Are Publishing On Now
Conduct Proper Research For Your Projects

25. Professional Blogging

Introduction To Blogging
Blogging Best Practices
How To Grab Freelancing Projects
Client Servicing – Proposal Creation
Setting Up Your Blog - Live

26. Growth Hacking

Introduction To Growth Hacking
Growth Funnels & Tactics
Growth Hacking Tools
Case Studies Of Growth Hacking

27. Market Place Selling

Introduction To Market Place
How To Sell On Amazon & Flipkart
How To Become A Vendor
Requirements To Become A Vendor
How To Optimize Products

28. Digital Marketing Interview Preparation

Interview Preparation Essentials
How to Crack Any Interview? - Industry Secrets
Essential Tools and Resources To Help You Succeed
Mock Interview Session

29. Media Buying & Planning

Advance Media Buying Options
Creating Media Buying Strategy

30. Mobile Marketing

Social Media & Mobile Marketing
Mobile Marketing Mix
Advertising Tools for Mobile Marketing
Creating Mobile Websites
Uploading Mobile App in Playstore & iTunes
Ecosystem of Mobile Advertisers & Publishers
Advertising on Mobiles
Targeting Ads on Apps
Targeting Ads via Location
Targeting Ads on Search Engines

31. International SEO Fundamentals

International SEO Myths
International SEO Strategy Development
Diff b/w International SEO and Global SEO
Considerations For International SEO
Multilingual SEO
Guide to International SEO
Multilingual Websites & Multiregional SEO Tips
International SEO Checklist

32. Graphic Designing For Business

Graphic Design Fundamentals
Designing – Marketing Kits
Designing Online Documents

33. Cyber Laws

Introduction
Cyber Law in India
Overview of the Information Technology Act, 2000
Overview of Rules issued under the IT Act, 2000
Cyber crimes/Cyber Frauds
Regulatory Authorities
Cloud Computing

Advance Digital Marketing Course in Delhi

The search for best digital marketing course institute in Delhi always ends at Expert Training Institute (ETI), thanks to the towering role it plays as one of the market leaders and pioneer.

As a top-notch digital marketing institute in Delhi, ETI offers flexible course curriculum with so many Digital Marketing technology modules that suits the demand of its audience. ETI also works as a top digital marketing company in India.

ETI has emerged as the best digital/internet marketing institute with its unique approach in digital technology training. The ETI imprint is well etched on the candidates as a mark of excellence and expertise.

Having earned fame as the best digital marketing institute in Delhi, India, ETI is in the vanguard of delivering highly sought after solutions in digital marketing to new professionals who are preparing to serve the market.

The ETI runs courses and enrols students for various programs including Advanced Digital Media Marketing Professional Program imparting proficiency. They can also win certificates from Google, Microsoft, Facebook and Hubspot on digital marketing after appropriate tests.

As a popular digital marketing training institute in Delhi, Digital Marketing course run by ETI is noted for its in depth and extensive practicals. The course content is rich in digital marketing tools, techniques and advanced skills.

Top Digital Marketing Technologies

The best part of digital marketing course is that the high–demand components of digital marketing are always given primacy.

They include website technologies, SEO, SMO, Paid Ads, Content Marketing, Social Media with an emphasis on lead generation, traffic boost and conversions.

The full-fledged classroom training for various components helps in securing well-paid jobs without any waiting period.

Courses are designed with full time and flexi-time demands and fee is reasonable. They are helping students, businessmen, professionals and industry executives to serve the target markets with greater efficiency.

Digital Marketing Course Content

For young students eyeing a well-paying career in technology, classes of digital marketing training in Delhi will be very useful.

The internet marketing course in Delhi adds value because of the well structured digital media marketing course. The course content is comprehensive with ample avenues for hands-on training for both weekday and weekend batches.

Digital Marketing Course in Delhi

Focus on Quality

ETI as the best institute for digital marketing motivates people in kickstarting a vibrant digital marketing career. The formal training by experienced faculty grooms competent experts in web technologies.

As the pioneer in digital marketing training course in Delhi ETI’s legacy of grooming young professionals has a wider acceptance.

Digital marketing classes in Delhi have made the secure job easy for almost 90 percent of students and professionals.

Students looking for a digital marketing course institute get flexible study options, ETI with a broad range of courses caters to all individuals.

Flexible Course Modules

There are full time, part time, weekday and weekend courses. ETI is particular that the course content must have the latest advance digital marketing course with access to learning resources as well as full support. ETI industry experts train expert practitioners working in the digital marketing field.

The importance of digital marketing course is that it is fully prepared to leverage the huge opportunity in the market.

Plenty of Jobs

There is a huge shortcoming of Digital marketing skills and skill gap is widening. The demand for digital marketing professionals is many times higher than the professionals currently available.

ETI, as an ideal digital marketing company in Delhi, it is also helping to address the unemployment problem of educated youngsters.

Brands have intensified hiring of candidates from digital marketing institute in Delhi. Market forecasts say that 150,000 digital jobs will be up for grabs in the next two years. Ideally, the best digital marketing institute in Delhi will be the winner as it offers the unique competitive advantage for its candidates.

Recession Proof Job Sector

Digital marketing sector is recession-proof. Unlike other sectors, a slowdown in the economy will not make the workers jobless. There is continuous hiring and fresh graduates will not have to stay frustrated regarding job prospects, pay hike or other issues.

The skills imparted by Digital marketing training institute are future-proof and enhance career progression.

According to Mondo, the demand for digital professionals is growing 38 percent annually. There is no such opportunity in any other industry sector.

Digital marketing training offers a wide range of placement opportunities. They include digital giants such as Google, LinkedIn and Twitter to SMEs where job opportunities are surging for digital professionals.

The well to do digital marketing training course in Delhi feeds the demand from top industry sectors including FMCG, Foreign Direct Investment, Utilities and Financial services.

Even as demand for digital marketing professionals is outstripping supply, there is no compromise on quality. The calibre of trained professionals is made strong with due attention on the quality internet marketing course.

As the best institute for digital marketing, ETI incorporates latest technology trends in the course content.

The digital marketing classes in Delhi by ETI are so fashioned that all latest trends are taken care of. In any industry, large-scale skills shortage makes professionals a commodity making them command high salaries. That is the case in digital marketing sector.

Surveys by Prosperity say digital salaries are rising faster not only at managerial positions but also many entry level PPC positions.

The impact of digital marketing course institute in Delhi is already marked out. The Marketing Salary survey by The Marketing Institute and Alternatives has duly confirmed that exciting advancements in digital marketing have made 50% respondents expressing joy at the periodic salary hike and two-thirds reporting bonus payment.

Faster Jobs and Good Salary

In traditional careers like advertising a coveted internship or graduate placement is a must to enter the industry. But advance digital marketing course in Delhi shows unlimited opportunities to bloom one’s career.

Candidates of digital marketing in Delhi from ETI course can also enrol to take online exams such as Google Analytics and HubSpot’s Inbound Certification to increase branding and amplify the digital marketing knowledge.

Expert Training Institute
178, Jai Apartment Sector-9, Rohini, Delhi, India 110085
5 stars - based on 500 reviews
Price: INR 34,990

What is the Scope of Digital Marketing in Delhi, India?

Digital Marketing is creating waves of opportunity for businesses in all sectors. It is finding customers from a wider marketplace compared to the limited range and scope of marketing modes.

Digital marketing or web-based marketing is unique with its focus on expanding demand in the most cost-effective manner.

The mechanism is totally different from traditional marketing rules. Well to do Digital Marketing campaigns are boosting sales, increasing brand awareness and stamping the names of new ventures among the target audience.

What makes Digital Marketing special is that it is not a unipolar method of marketing but an amalgam of many methods in promoting goods and services over the digital platform.

That aspect makes it more failure-proof and less costly unlike advertisements in TV or print media.

Successful Digital Marketing Campaigns

Case studies are a plenty showing how the scope of Dynamic digital marketing strategies have increased company ROI and enhanced value to customers.

Some of the killer digital marketing campaigns are really inspiring. They have rendered captivating content that sizzled the audience and enhanced brand awareness perpetually.

Zappos, the online shoe commerce major is a great example of the smart digital strategy. Having invested intelligently in online marketing and social media campaigns it set a focus on the needs of customers than pushing the brand ‘s wares to fulfill the demands of customers. It is brilliance in content marketing and is giving measurable results.

One more example is American Express (AMEX) that is talking to online communities. American Express has succeeded in drawing great value from its Open Forum website where industry experts converge to share their thoughts.

The collaborative website of AMEX brings guest authors to share rich business wisdom. It is a staple with search engines and American Express is a winner from good content.

The scope of Digital Marketing in India

In India, Digital marketing ad campaigns are thriving. They show digital marketing campaigns are offering good RoI and come to the notice of leading marketers and advertisers.

The scope of digital marketing is not restricted to profits to the businesses. It is also producing lateral benefits like massive job creation. There were 8 lakh job opportunities in a single quarter of 2017.

In India, the scope of digital marketing is very bright. Digitisation is spreading exponentially to all sectors under Prime Minister Narendra Modi’s Digital India program for quick service delivery to citizens.

Since the whole nation is geared to a digital way of life, the scope of Digital Marketing’s has turned really humungous.

What are the Career Options of Digital Marketing?

Digital marketing careers are in spotlight. They are driven by high demand, low supply, and passion of candidates joining the fray from diverse backgrounds.

In the current market situation, a career in digital marketing is always rewarding. It has two angles—high scope of employment plus the opportunity to learn hot technologies.

Unlike other marketing methods, digital marketing needs both versatility and multi-skilling abilities.

A career in digital marketing can be pursued by people of any background provided they have a high-level of interest and initiative to learn new skills and technologies.

Those who are already in marketing, copywriting, web development or designing can make a faster switchover to digital marketing as they possess many transferable skills.

Top Jobs in Digital Marketing Sector

Digital marketing training offers many career opportunities with scope for specialization in the following.

E-commerce

Email Marketing

Video/Audio Production

Content Management
Web Development

Web Design

Copywriting

Analytics

A survey by Smart Insights notes some of the top digital marketing skills that faced high demand in 2017. They included content development, digital advertising, and social media.

Importance of Digital Marketing Training Institutes

Digital marketing training institutes had been playing a crucial role in filling the demand and also in expanding career opportunities of digital marketing personnel.

Reputed institutes like Delhi’s ETI are noted for comprehensive training helping candidates to secure good digital marketing jobs and also in running freelance careers as digital marketers.

Good institutes impress with better brand value, course modules, course duration, fees structure and placement support.

Digital marketing training by good institutes covers the following segments:

Digital Marketing basics

Lead Generation for Business

Website Building and Planning

Email Marketing

Social Media Marketing

Search Engine Optimization (SEO)

PPC Advertising

Google Adwords

Google Analytics

Online Advertising

E-Commerce Marketing

Mobile Marketing

Content Marketing

Affiliate Marketing

AdSense & Blogging

Skills in demand

Demand for digital marketing careers will grow as digital economy is now part of everybody’s life. Not a day passes without searching for something online making SEO indispensable in any digital marketing course and strategy.

Emerging trends like Artificial Intelligence and virtual reality are transforming the digital marketing sector. Therefore, aspirants looking for a career in digital marketing must carefully choose training centres and ensure that those areas are part of the modules offered.

What are the Benefits of Digital Marketing?

Benefits of digital marketing are well evident in the high traction of online or digital marketing among businesses.

Businesses are making a rapid switchover from traditional to digital marketing. This fact is supported by market research that says the industry is growing at a whopping 36 percent per annum.

Digital marketing makes use of so many channels to reach and connect with consumers.

Traditional marketing and branding are restricted to TV, radio, and print. One of the key benefits of digital marketing is that despite its wider and diverse reach it is not costly as in the case of traditional advertisements.

Digital marketing taps a mass market at a lower cost in a personalized style unlike impersonal TV Ads or print advertising.

Digital marketing also runs the advantage of eliciting a direct response from the potential consumer with its promotional tactics in mobile, social media, video and email platforms.

Now, look at the most prominent benefits of digital marketing.

Best Return on Investment (RoI)

Digital marketing brings good revenue as a high return for the investment compared to other modes of marketing. This is because digital marketing works around real data.

Thanks to real data, digital marketing can trace trends and peoples’ actions factually and will not rely on quirky sample data or assumed guesses.

Increased Competitiveness and Sales

Businesses joining the digital marketing raise the competitiveness with an effective digital marketing strategy.

The benefits of digital marketing are multiplied by SEO and Social media tactics. Since digital marketing is seamless and immediate more sales are bound to follow. Digital marketing also enhances brand loyalty in addition to sales.

Measurable Results

Using web analytics a campaign’s effectiveness can be measured online. It gives good data on how much can be earned from each digital tactic. That helps in revisiting the existing strategy.

Global Reach and Customer Loyalty

Businesses having a website can seek new markets and e-trading can start with a small investment. Getting involved with social media and managing it carefully can build customer loyalty and easy engagement.

Opportunity for Low-Cost Viral Campaigns

A well planned digital marketing campaign can reach the right customers at a tiny cost compared to traditional marketing methods.

Digital marketing helps in creating amazing campaigns using content suited to different media. The Internet makes the content viral.

Scope for Personalisation

Business websites linked to a customer database can greet visitors with targeted offers. Refining the customer profile will increase the efficiency in responding to the best offers.

 
WHY YOU WOULD LOVE ETI
   

INDUSTRY
TRAINED FACULTY

TARGETED
APPROACH

100%
PLACEMENT SUPPORT

LIVE PROJECT
EXPERIENCE

FLEXIBLE TIMINGS
& APPROACH

LIFETIME QUERY
ASSISTANCE

1 YEAR
VALIDITY

COMPREHENSIVE
PRACTICAL TRAINING

LEARN STEP BY STEP
LEARN-APPLY-MASTER

BUILD YOUR OWN
eCOMMERCE WEBSITE

FREE BACKUP &
DOUBT SESSIONS

BE GOOGLE
CERTIFIED PROFESSIONAL

Join Us for Practical Exposure & Google Certifications
 
OUR OFFERINGS
 

MODULES

33 Advance Modules, Classroom Videos, PPT Notes

 

CERTIFICATIONS

Industry Recognised
ETI Certificate

 

FEES

INR 34,990
(Exclusive of Tax)

 

INSTALLMENTS

You Can Pay in Three Installments
(40%-30%-30%)

 

100% PLACEMENT

100% Placement will be provided
(roll out oppotunities to students)

 

DURATION

Weekdays - 20 Weeks
Weekends - 24+ Weeks

 

TRAINER'S PROFILE

Training Exp. - 5+ Years
Industry Exp. -9+ Years

 

BATCH SIZE

8-10 Students (to be able to attend on individual basis)

 

LAPTOPS & WIFI

Provide Laptops for Class & Practice
at our Premise

 

MISSED CLASSES

Can be taken in any of the batches running simultaneously

 

WEBSITES COVERED

Static(HTML), Dynamic(Wordpress)
Blogger and eCommerce

 

DOUBT SESSIONS

In the Very Next Class
If Students have any

 

SCOPE

Over 15 Lakh Jobs
By the Year 2020

 

CLASSROOM SESSIONS

Face2Face Training on
Live Projects

 

SINCE

ETI is running since 2012
6 YEARS

 

INTERNSHIP

Gain confidence by doing practical
of what you learn

 

SUPPORT

Lifetime Assistance for
Query Sessions

 

STUDENTS & BATCHES

Students - 6000+
Batches - 475+

 

RATING

9/10

 

HOSTING & VALIDITY

One Year Free Hosting & Validity
During the Year of Joining

FREE 2 HOUR ORIENTATION SESSION ON DIGITAL MARKETING
What Our Trainees Say About Us?
We Are offering Best-In-Class Infra & Laptop Facility
 
Frequently Asked Questions

What kind of practical experience will I get in this Course?

In this certification course, we provide fully practical training starting from website development to running live advertisements (PPC ads, Facebook ads etc.), creating campaigns, live SEO audit, creating Social Media Strategies, working on various tools and assignments based on practical work.

Do you offer placement assistance?

Yes, we offer 100% Placement. The number of agencies and brands approach us for their hiring needs on regular basis. We also approach reputed brands and agencies according to requirements of our participants. Your Online Marketing skills will also help you in fulfilling your professional objectives including an internship, part-time/freelancing or full-time job opportunities.

Do you provide any free trial class for student satisfaction before joining the Course?

Yes, we provide a free trial class (demo class) and one live session for the student satisfaction before joining at ETI.

Can I offer Digital Marketing services as a freelancer after doing this course?

Yes, you can offer digital marketing services as a freelance after doing this Course. To become a freelancer, you must learn each module with a perfection as it’s a big responsibility when you are working as a freelancer. You must become master of all modules present in Internet Marketing Course to become a freelancer.

I am not an Engineer and don't know Programming. Will I be able to do this course?

Yes, you will be able to do this course as for this course you don’t have to be from a technical background or a person with MBA degree. Only knowledge of HTML is required which we will teach you when we pursue Static Website Creation.

I am a Web Developer/Designer with 5+ years of experience. Why should I learn this course?

Most of the organizations expect that a Web Designer/Developer is having knowledge of Internet marketing already. Acquire these online marketing skills before it’s too late.

Do you also offer customized Digital Marketing Training Program for student?

Yes, we offer customized Training Program for students as instead of selecting whole Course, students can also choose individual programs like for SEO, SMO, Email Marketing, Affiliate Marketing etc. The student can also select a single program, combination of programs or full course at Expert Training Institute in North Delhi.

ETI is offering ADVANCE AND PROFESSIONAL Course FOR YOU !
 

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