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#1 Professional PPC Course in Rajouri Garden

 

4.5/5 (Based on 18439 Reviews)
 

Trained 30,000+ Professionals In India

IN-CLASS & ONLINE LECTURES

IN-CLASS & ONLINE LECTURES

 
Master 15+ Advance Modules
100 % Practical Training
10+ Experience Trainer
100% Placement Assistance
Free Full Video Course
Live Session Recordings
 

Fees
Rs. 12,000
Rs. 6,999 (40% OFF)

 

GET 2 FREE TRIAL CLASSES

Download Brochure

 

PPC COURSE FOR

STUDENTS | JOB SEEKERS | WORKING PROFESSIONALS | HOUSEWIVES | ENTREPRENEURS

 

Fees
Rs. 12,000
Rs. 6,999 (40% OFF)

 

2 FREE DEMO
CLASSES

Download Brochure

 

BEST PPC COURSE IN RAJOURI GARDEN


Welcome to Expert Training Institute in Rajouri Garden! a best digital marketing & ppc institute in rajouri garden We are more than 10 years experienced PPC experts who know in and out of Pay-Per-Click subject. Due to the wide scope of PPC, there are thousands of aspirants who want to be part of PPC certification course in Rajouri Garden. We have trained many students since our inception at our PPC institute in Rajouri Garden and are glad to inform you that all of our students are working in reputed companies as PPC professionals. They have opened bright career opportunities for themselves by taking up the PPC course at ETI.

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As you all know that almost all companies have moved online to acquire greater clientele, they all look for the great exposure on Google and other search engines. Unlike SEO, PPC gives faster results to the business owners and this is the reason they look for the experts who can make their PPC marketing campaign successful. The PPC jobs are highly rewarding and you can too become a PPC expert by simply completing a PPC course in Rajouri garden at ETI.

Vision of ETI PPC Training Institute in Rajouri Garden

We are one of the most trusted PPC course institute in Rajouri Garden that have been offering quality education & training to students to make them competent to survive in this competitive world. Led by the mentor Mr. Udit Khanna, our institute is a place where students get complete support when it comes to their classroom training.

The founder come mentor of the Expert Training Institute believes that our country will only be able to become a $5-trillion economy if its people are prepared for the futuristic careers. Whether it’s youth or retired groups of people, we all have to contribute to make our economy shine. Therefore, to begin with, we have started our PPC course institute in Rajouri Garden where students get thorough knowledge of Pay-per-Click marketing strategy for a completely digital India.

Pay-per-click is the most effective marketing program in online advertising as it primarily assists to promote business instantly with the help of paid ads. PPC helps increase the website traffic as well as conversions. You are free to set your PPC budget & bid per click; this means you can control your marketing budget. With several ad networks such as Bing ads, Google Ads, and more, you can select your target group of people/audience depending on their age, profession, location, and other factors. You can easily run targeted ads to avoid unnecessary ad costs and irrelevant traffic & leads.

ETI is a well-known provider of PPC training in Rajouri Garden. By taking up this certification course from us, you will be able to create as well as run Pay-per-click campaigns effectively and easily. This PPC certification course will make you efficient in creating excellent paid marketing strategies; you can independently work as a PPC specialist after completing this innovative course. Throughout your PPC training, we’ll let you know the importance of different ad networks, and about the distinct types of ads such as display ads, video ads, search ads, etc. We will assist you in determining the business goals; furthermore, you will learn how to increase ROI by doing conversion tracking along with timely report analysis.

Our PPC course is inclusive of the introduction of Google Ads as well as all the strategies of the Google Ad campaign.

There are total 15 Advance modules in our PPC certification course that covers everything about pay-per-click, including the following:

  • - PPC Fundamentals
  • - Search Marketing
  • - Display Marketing
  • - Shopping Networks & Merchant Center
  • - Mobile App Marketing
  • - Video Ad Marketing
  • - Remarketing
  • - Google Ads Manager Account
  • - Google Ads Editor
  • - Bing Ads
  • - Merchant Center
  • - Conversion Rate Optimization

We will teach you all the aforesaid topics in detail along with practical projects. You will first understand them theoretically and then will implement this knowledge practically on the given assignments. This will help you know whether you’ve understood the topic well or not.

Qualities of ETI That Makes It the Best PPC training Institute in Rajouri Garden

PPC is an amazing technique that is gaining importance in the eyes of business owners due to the quick results. Our PPC course will prepare you to create interactive, cost-effective, and result-focused advertisements within the available budget and time. As PPC involves the money of your client so you have to be very smart while spending every single penny and you will be accountable for the same. Don’t worry, our experienced trainers offer such a PPC training in Rajouri Garden to our students that they can’t go wrong when it comes to bidding for PPC ads.

The entire PPC course is of 3 to 4 weeks that means you will be able to become a trained PPC professional within such a short duration. Here are some plus points of ETI that set us apart from other PPC course institutes in Rajouri Garden:

  • • Flexible Batches: Weekdays and Weekends
  • • Live Lecture Videos: Access to YouTube Videos
  • • Backup Classes: for covering missed course
  • • Doubt Sessions: for clearing queries in any subject
  • • Affordable fee: 10,000 INR/- inclusive of GST
  • • 1-Year Course validity: For repetition of any module or Entire course within 1 year
  • • 2 Free Demo Sessions: For Real Insight into Pedagogy

Placement Assistance After Completion of PPC Training in Rajouri Garden

Along with PPC course training in Rajouri Garden, we offer placement assistance to our students.

  • - ETI Rajouri Garden has a successful 94% placement rate; our dedicated faculty assist students in getting placement as per their skillset and requirements.
  • - ETI trainers help students in developing their curriculum vitae matching the present industry requirements.
  • - Apart from PPC training, we also provide our students with the sessions on mock interviews as well as presentation skills to develop confidence for a challenging interview.
  • - We provide an in-depth training to the learners, which help them get job in top firms like TCS, HCL, Accenture, Wipro, etc.
  • - After PPC course, we support our students with the 3-month internship program at good companies where they get live exposure to real-time projects.

We’re available at 9958-38-40-20 and 9958-38-19-38 for consultation.

 

We’re just a call away: 9958-38-19-38

CERTIFICATIONS YOU GET

 

SKILL COVERED AFTER THIS COURSE

 
✔ Search Psychology
✔ Buying Funnel
✔ Full Keywords Setup
✔ Keyword research
✔ Advanced ad features
✔ Ad testing and extensions
✔ Language targeting
✔ Audience reach
✔ Display network
✔ Bidding and attribution
✔ Campaign organization
✔ Quality score
✔ PPC strategy
✔ Track clicks and ROI
✔ Display advertising

ETI
Achievements

Batches

1973+

Trained

30,000+

Placements

26,856+

Reviews

Advance PPC Masterclass Course Content


1. Get Started3 Lessons | 0h 36m 34s
  • Lesson 1. Introduction To PPC - 22:31 Mins - Preview
  • Lesson 2. Google Ads Structure - 10:23 Mins
  • Lesson 3. Set up your Google Ads account - 03:40 Mins
2. Search Campaign18 Lessons | 8h 01m 50s
  • Lesson 4. Introduction To Search Campaign - 13:55 Mins
  • Lesson 5. Keyword Match Types - 12:42 Mins
    • What is Keywords & Queries
    • Exact Match
    • Phrase Match
    • Broad Match
    • Broad Match Modifier
    • Negative
  • Lesson 6. Search Ads: - 25:54 Mins
    • Text Ads
    • Responsive Text Ads
    • Call Only Ads
    • Dynamic Keyword Insertion Ads
    • Coundown Ads
    • Location Insertion
    • If Function Ad
  • Lesson 7. Ad Extensions - 24:55 Mins
    • Sitelinks
    • Callouts
    • Call
    • Location
    • Structured Snippets
    • Price
    • App
    • Message
  • Lesson 8. Remarketing - 17:16 Mins
    • Introduction
    • Setup
    • Code Placement in static Website
    • Code Placement in Wordpress
  • Lesson 9. Custom Remarketing List Creation - 24:10 Mins
    • Website Visitors
    • App Users
    • Youtube Users
    • Customer Emails
  • Lesson 10. Conversion Tracking - 32:06 Mins
    • Setup Conversion
    • Conversion Code Placement in Static Website
    • Conversion Code Placement in Wordpress
    • Conversion Code Placement in Website through Tag Manager
  • Lesson 11. Google Tag Manager - 20:12 Mins
  • Lesson 12. How to Write Killer Ad Copy - 37:11 Mins
    • Scan your comp Ads
    • Don’t use false claims
    • include data & stats
    • Use Offers
    • Use CTA
    • Use Numbers
  • Lesson 13. Search Campaign Creation - 52:44 Mins
    • SetUp
    • Start & End Date
    • URL Options
    • Location Targeting
    • Languages
    • Budget
    • Bidding
    • Ads Schedule
    • Ad Rotation
  • Lesson 14. Ad Group Creation-Pest Control-Local - 54:05 Mins
    • Keyword Selection
    • Ad Copy Creation-Text Ads
  • Lesson 15. Ad Group Creation-Digital-Marketing-Course-Local-PIN - 34:41 Mins
    • Keyword Selection
    • Ad Copy Creation-Dynamic Ads
  • Lesson 16. Ad Group Creation-Aquaguard Customer Care-Local
    • Keyword Selection
    • Ad Copy Creation-Call Only
  • Lesson 17. Ad Group Creation-StudyAbroad-Pan-India - 26:59 Mins
    • Keyword Selection
    • Ad Copy Creation-Responsive Search Ads
  • Lesson 18. Ad Group Creation-Dubai Tours-Travel-Pan-India - 22:15 Mins
    • Keyword Selection
    • Ad Copy Creation-Text Ads
  • Lesson 19. Ad Group Creation-Buy Cake-Pan-India - 13:14 Mins
    • Keyword Selection
    • Ad Copy Creation-Dynamic Search Ads
  • Lesson 20. Ad Group Creation-RO Service-Remarketing - 33:59 Mins
    • Keyword Selection
    • Ad Copy Creation-Text Ads
  • Lesson 21. Bid Adjustment - 12:23 Mins
    • Device
    • Location
    • Ad Scheduling
3. Display Campaign10 Lessons | 3h 54m 16s
  • Lesson 22. Introduction To Display Campaign: - 18:36 Mins
  • Lesson 23. Display Ads: - 24:52 Mins
  • Responsive Ads
  • Banner Ads
  • Gmail Ads
  • Lighbox Ads
  • Lesson 24. Display Campaign Creation
  • Ad Group Targeting - Hair Transplant
  • Responsive Ads - 29:15 Mins
  • Lesson 25. Ad Group Creation - 32:16 Mins
  • Targeting - Tour Packages-Canva
  • Ad Copy Creation-Banner Ads-Normal
  • Lesson 26. Ad Group Creation - 44:20 Mins
  • Targeting - Digital Marketing Course-Canva
  • Ad Copy Creation-Banner Ads-Gif
  • Lesson 27. Ad Group Creation - 10:05 Mins
  • Targeting - Digital Marketing Course-Placement
  • Ad Copy Creation-Banner Ads-Gif
  • Lesson 28. Ad Group Creation - 29:28 Mins
  • Targeting - Beauty Makeover
  • Ad Copy Creation-Gmail Ads
  • Lesson 29. Ad Group Creation - 14:18 Mins
  • Targeting - Women Bags or Cosmetics
  • Ad Copy Creation-Lightbox Ads
  • Lesson 30. Ad Group Creation - 17:20 Mins
  • Remarketing
  • Ad Copy Creation-Responsive Ads
  • Lesson 31. Ad Group Creation - 13:46 Mins
  • Customer Emails
  • Ad Copy Creation-Responsive Ads
4. Video Campaign7 Lessons | 2h 20m 15s
  • Lesson 32. Introduction To Video Campaign Creation & Setup - 18:40 Mins
  • Lesson 33. Ad Group Creation - 20:32 Mins
  • Targeting - Personal Loan
  • Ad Copy Creation - Skippable Instream
  • Lesson 34. Ad Group Creation - 20:34 Mins
  • Targeting - SEO Tutorial
  • Ad Copy Creation - Non Skippable Instream
  • Lesson 35. Ad Group Creation - 21:07 Mins
  • Targeting - Remarketing
  • Ad Copy Creation - Bumper
  • Lesson 36. Ad Group Creation - 15:06 Mins
  • Targeting - Digital Marketing Course
  • Ad Copy Creation - Video Discovery Ads
  • Lesson 37. Ad Group Creation - 06:22 Mins
  • Targeting - Digital Marketing Course
  • Ad Copy Creation - Outstream Ads
  • Lesson 38. Ad Group Creation - 06:22 Mins
  • Targeting
  • Ad Copy Creation - Ad-Sequence
5. Shopping Campaign43m 56s
  • Lesson 39. Introduction To Shopping Ads - 43:56 Mins
  • Product Ads (with price)
  • Showcase Ads (without price)
  • SetUp
  • Create Google Merchant Account
  • Verify Your Business
  • Create Product Feed
  • Link Merchant A/c with Google Ads
  • Campaign Setup
6. App Campaign24m 12s
  • Lesson 40. Introduction To App Campaign Creation - 24:12 Mins
  • Ad Creation
7. Smart Campaign21m 33s
  • Lesson 41. Introduction To Smart Campaign Creation - 21:33 Mins
  • Call To Your Busines
  • Visit Your Store Front
  • Actions on Your Website
8. Discovery Campaign19m 43s
  • Lesson 42. Introdction To Discovery Campaign Set Up & Creation - 19:43 Mins
9. Landing Page Optimization10m 37s
  • Lesson 43. Landing Page Tips - 10:37 Mins
  • Competitor Research & Tips
10. Google Ads Glossary54m 29s
  • Lesson 44. Google Ads Terminology - 54:29 Mins
  • Ad Relevance
  • Frequency Capping
  • Quality Score
  • Ad Rank
  • Invalid Clicks
  • Click Through Rate - CTR
  • Dimensions
  • Split Testing
  • Campaign URL Option
  • Ad Rotation
11. Bid Strategies36m 30s
  • Lesson 45. Introduction To Bidding Strategies - 36:30 Mins
  • Manual CPC
  • Maximise Clicks
  • Enhanced CPC
  • Target CPA
  • Maximise Conversion
  • Target ROAS
  • Maximise Converion Value
  • Target Impression Share
  • Target Search Page Location
12. Google Ads Additional Features1h 14m 49s
  • Lesson 46. Additional Google Ads Options - 01:14:49 Mins
  • Negative Keyword List
  • Shared Budgets
  • Placement Exclusion List
  • Account Access
  • Billing
  • Ad Preview & Diagnosis
  • Recommendation
  • Change History
  • Linked Accounts
13. Competitor Analysis22m 41s
  • Lesson 47. Competitor Analysis For Better Ads Optimization - 22:41 Mins
14. Google Skill Shop5m 32s
  • Lesson 48. How to take the Exam - 05:32 Mins
  • Google Ads Search Certification
  • Google Ads Display Certification
  • Google Ads Video Certification
  • Google Ads Mobile Certification
  • Google Ads Shopping Certification

LEARN PPC WITH 100% PRACTICAL TRAINING IN 4 WEEKS

FAQ 1. I’ve missed some of my PPC Course classes? How can I cover the missed part of the training? Will you charge for it?

There is nothing to be worried about if you have missed some of your PPC course classes as we have a provision of backup sessions. You can schedule the backup classes at your convenience so you can cover the missed course part. Also, we record all lecturers and provide these videos to you so, you can learn from them as well. There will be no cost for the backup classes as it’s included in the PPC training beforehand.

FAQ 2. I couldn’t understand some of the concepts well. Will I get classes on those topics again? If yes would you charge anything?

If you haven’t understood any of the topics in your PPC course, we’ll conduct the doubt classes where you can clear doubts upfront to our trainer. We’ll not charge you for the doubt sessions as they are inclusive in your PPC Certification course.

FAQ 3. How much salary will I be getting after completing PPC Course?

PPC Certification course has a great scope in the future as all online businesses looking for a quick and infallible way to get more sales and PPC makes this possible. If you have clarity of all concepts of PPC course then you can be hired as PPC executive or manager. These designations offer an impressive salary package that ranges from at least 20,500 INR per month to 49,990 INR per month. You must keep this in mind that these salary estimates are dependent on your skills and expertise.

FAQ 4. Do you give placements?

We provide you with the 100 percent job assistance once you complete your PPC certification course. Firstly, we’ll provide you PPC training and then will share your resume with numerous companies who are looking for PPC executives. We’ll schedule interviews and depending on your skills, you’ll be hired in that company.

FAQ 5. What is the eligibility required to do the PPC course?

There is no set criterion or eligibility to pursue the PPC course. However, having a basic computer and internet knowledge is sufficient for you to understand the Pay-per-click concepts. You don’t have to have a certain qualification for the same. This course can be done by working professionals, students, house makers, retired persons.

FAQ 6. Is there any flexible timing for working professionals during PPC training?

Yes. We have flexible timings and flexible batches that working professionals can join so they can manage both office and PPC training simultaneously. We provide PPC course training for 2 hours on weekdays (Tuesday to Friday) and on weekends (Saturday and Sunday).

FAQ 7. Do you provide any training material for the PPC course?

Yes. We will give you PPC course training study material, which includes notes, PPTs, and live classroom videos. You can use this study material while revising the concepts at home. The best part is that the live classroom videos allow you to refer your practical sessions again for practising.

FAQ 8. Do you charge for study material?

No, we don’t charge you even a penny for study material as it’s a part of your PPC course.

Q 1.How Pay-Per-Click advertising is different from Organic Search Engine Optimization??

Pay-Per-Click advertising involves paid ads positioned on the topmost or right side of SERPs (Search Engine Results Page). On the other hand, Organic results are natural or unpaid. Organic listings get ranking from Search Engine Optimization techniques that include optimized content and link building.
My trainers at ETI PPC institute in Delhi have given me clarity over these two concepts and now I can do PPC and SEO efficiently.

Q 2. What are the chief PPC services?

During the PPC training, I learned about the major pay per click services that are listed below:
Adwords (Google)
Adcenter (Microsoft)
Apart from the above two, there are a few social media networking sites that offer PPC services:
Facebook
LinkedIn
Twitter

Q 3. How PPC can help your business?

PPC is beneficial for every online business as it helps in the promotion of newly-launched products and services, increasing awareness about the brand, generate targeted traffic to the website quickly, helps in lead generation and sales, and assist you to target the potential customer across the globe.

Q 4. Are PPC results measurable?
Both of the chief PPC engines- Google and Bing allow you to track the conversion rates as well as offer a range of reporting features. Furthermore, E-Power Marketing also suggests making use of third-party reporting software.
Q 5. How do you pick keywords for PPC campaigns?
Finding the right and relevant keywords are the most significant step of any PPC campaign. I make use of several keyword researching tools such as Google AdWords Keyword Planner, AdCenter Keyword Tool, etc that help me in shortlisting the right keywords.
I have used all these keyword finding tools during my PPC training for creating an Ad campaign.
Q 6. What is a Landing Page? How they are important?
A landing page is a web page where the users are redirected or landed after clicking on the PPC ads in any search engines.
Landing pages let businesses to share details of their products and services and sell them to the interested users through their ads. When a landing page is well designed, developed, and optimized then it increases the chances of conversions.
Q 7. What is the Google Display Network?
he Google Display Network is a group of thousands of websites, apps, and videos where your PPC ads can appear. This network is of great use as it reaches more than 90 percent of people who are using the internet worldwide.
During my PPC certification course, I have created several display ads through the Google Display Network.
Q 8. What is Remarketing?
Remarketing means displaying Ads to those visitors who have visited your website earlier. This kind of advertising is effective as it influences the visitor’s buying decision.
Q 9. Can you fix budgets for PPC campaigns?
Yes, I can. Both Bing and Google have a feature to set budget limits on a daily basis, at the campaign level, and at the account level. As of now the Microsoft AdCenter and Google Ads have not defined a minimum budget limit.
Q 10. How do we get better outcomes from our PPC campaigns?
Although there is no standard way to improve the PPC campaigns due to the different performance of each campaign. However, we can always attempt to make it better by targeting the right keywords and location, preparing an attractive and engaging Ad copy, and having a well-designed landing page.
During my PPC course training in Dwarka, I was trained on keyword researching, fascinating ad creation copy, improving landing page quality, and other things that can impact your PPC campaign.