Looking for career in Digital Marketing?
Digital Marketing – It is a targeted, measureable and interactive marketing of products and services using digital media to convert its leads into customers. Digital marketing includes Social media, Content writing, Email marketing, SEO/SEM, Data Analysis, Designing, and much more.
Objectives of Digital Marketing
- Reach the right audience.
- Engage with your audience.
- Ensure efficient spending on your campaign.
- Maximize return on investment.
- Possibility to react, change and personalize the messages.
- Results can be monitored and tracked.
- Digital media is taking all forms of information on consumption.
- It’s more affordable to deploy than traditional marketing and advertising.
- Digital marketing goes from planning to execution more quickly.
- Digital marketing gives fans/viewers/readers a chance to share your content.
- Digital marketing campaigns are easier to attach to other campaigns.
- Digital marketing campaigns have longer shelf lives.
- It’s easier to change or stop a digital marketing campaign after it starts.
- Enables Real-Time Customer Service.
- Connects You with the Mobile Consumer.
- Helps Generate Higher Revenues
- Delivers Higher ROI from Your Campaigns
- Keeps You at Par with Competitors
- Can Help You Compete with Large Corporation
Digital Marketing Vs Traditional Marketing
Benefits of Digital Marketing Career
Become an In-Demand Professional
Benefit from More Career Choice
Benefit from More Career Choice
You Can KickStart Your Own Career
How much you can make in Digital Marketing?
- Search Engine Optimization (seo)- By learning SEO and its tactics like competitor analysis organic listing, blogging, fresh content, keyword research, link building, Google analytics etc. we can earn around 2.5 lakhs p.a in India.
- Search Engine Marketing (SEM)- By analytical skills, research skills, paid campaigns, data driven analysis we can earn around avg.3.0 lakh p.a in India.
- Content Marketing- By skills like good communication in English, story teller, data visualization and creativity and research we can earn around 406,167p.a in India as content marketing manager.
- Social Media Marketing (SMO)- From facebook, pinterest, linkedin, instagram, twitter, google plus, graphics,news feed, text, videos we can earn around 2 lakhs p.a in India.
- Email Marketing – By periodic newsletters, promo emails, autoresponders, email surveys and email analytics we can earn around 3 lakhs p.a in India.
- Mobile Marketing – by sms, QR codes, push notifications, In-Game mobile marketing, MMS, App based mobile marketing , Bluetooth we can earn around 3.5 lakhs p.a in India.
- Web Analytics – By Google analytics, piwik, yahoo web analytics, omniture, clicky we can earn around 3.5 lakhs p.a in India.